Medical Writer - Promotional Material

Job Description – Medical Copywriter Germany

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future ready. We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship, and is guided by passion, innovation, collaboration, and empathy.

Who are you?

We are looking for a talented professional with Copywriting skills focused on the Medical Industry, who can work on developing copy content for brand deliverables. This role would complement the design team while working for our client in the pharmaceutical industry.

The focus of the role will be to create promotional communication content and develop market access content. You should be recognized as a brand expert with an ability to translate the science and data into compelling promotional copy complying with medical, regulatory, legal, and compliance guidelines. The aim is to ‘make the complex simple’ adapting larger pieces of content to create smaller, easy-to-read materials for digital and non-digital channels, maintaining key medical messaging and being able to anchor medical literature references.

Job Description:

• The main focus is to develop and update content for various commercial assets, with an additional focus upon omnichannel implementation on digital channels (including banner ads, emails, sales rep materials, social media posts/content, and websites) as well as printed material (including posters, slide kits, patient guidelines, sales content, leaflets, and conference materials).
• The role will work with medical, regulatory, and legal guidelines ensuring compliance with Germany legislations and regulations, including client internal policies, ensuring that content is supported by authentic and up-to-date references.
• There may be occasional opportunities to be involved in creative projects involving ideation and moving image for campaign-level activity.
• Working in partnership with a graphic design team on the needs for copy and content, with the brand and production teams on briefs, workshops, and project deliveries.
• Ensuring compliance with local legislation and regulations including client internal policies, ensuring that content development & activities are supported by authentic and up-to-date references.
• Follow best practices in the department regarding processes, communication (internal and external), project management, documentation, and technical requirements such as language, grammar, stylization, content search, summarizing, data conflicts, and referencing.
• Participating in assigned training programs and working on assignments as per requirement.
• Participating in client calls as per project requirements.
• Use of, overseeing, and harnessing the advantages of AI tools in providing accurate and relevant copy content.
• Being compliant to quality, confidentiality, and security; adhering to and following quality systems, processes, and policies; and being compliant to training and specifications.

Ideal Profile:

• Education— related healthcare Degree/Masters or equivalent qualification preferable.
• Minimum of 3+ years of experience, including an in-house creative or agency role working with Pharma sector clients.
• Awareness of regulatory requirements – AMG German Medicine Act (Arzneimittelgesetz).
• Familiarity with / intermediate understanding of, the fields of rare diseases and good to have respiratory & immunology, cardiovascular, renal & metabolic, oncology therapy areas.
• Be open to developing such knowledge further working with relevant Medical teams.
• Strong flair, skills, and passion for writing with conceptual ability and a solid knowledge of the digital landscape.
• Strong written and verbal communication/presentation skills.
• To have had relevant experience and being skilled in SEO copywriting, pairing best practices that drive traffic (keyword research), with compelling copy, encouraging a desired action, is a distinct advantage.
• Passion for networking and stakeholder engagement.
• Being up to date with the latest technical/scientific developments and relating them to various projects.
• Client-oriented attitude with focus on creating strong long-term relationships with clients and encouraging others to work toward this goal.
• Ability to assure timely completion of assignments.
• Skilled in problem identification and problem solving.
• Detail oriented, well organized and timeline driven with the ability to multitask.
• Experience working within a large multi-national company in a matrix corporate environment preferable.

Candidate would ideally reside commutable to the local client’s office city Hamburg, as this would be a hybrid office/remote working from home position with an expectation of occasional office visits.

Should have both strong written and verbal communication skills in native German language and good business English language skills.

Seniority level

Associate

Employment type

Full-time

Job function

Advertising and Project Management

Industries

Pharmaceutical Manufacturing and Marketing Services

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