Director Product Marketing (f/m/div)

#WeAreIn for jobs that impact everyone\’s life. Bridging needs with innovation – where customer challenges become our next big idea. As a Director Product Marketing on our Customer Collaboration and Technical Marketing team work hand-in-hand with our customers, enabling them to transform our products into cutting-edge designs, all while building long-lasting partnerships that thrive on success. Are you in?

Your Role

Key responsibilities in your new role:

• Architect and execute bold, results-driven go-to-market strategies, drive go-to-market approaches per customer and per product family in order to expand Infineon’s market share in Automotive Microcontrollers throughout EMEA
• Proactively empower Sales to exceed revenue targets and secure high-value Design Wins through strategic guidance and market insights
• Drive proactively RFQs at key automotive customers and identify key opportunities, ensure the right balance between increasing out market share and defending our profitability while introducing our latest products
• Support Design-win activities & orchestrate x-regional alignments for EMEA home region customers worldwide
• Formulate and lead decisive price negotiation strategies in alignment with the Product Line, driving RFQ and VPA discussions toward market-leading Design Wins
• Support Sales with Software offerings, including pricing, licensing, product positioning, and strategic partner offerings – to unlock customer value; Shape the regional product strategy for Automotive Microcontrollers, actively influencing the global roadmap to meet evolving market demands and competitive dynamics
• Define and capture cutting-edge product requirements, articulating clear and compelling USPs for next-generation solutions that drive profitable growth; Partner with regional and global Application Managers to equip stakeholders with decisive market knowledge and superior product expertise

Your Profile

Qualifications and skills to help you succeed:

• A degree in Electrical, Industrial Engineering or comparable
• At least 8 years relevant working experience in semiconductor industry with broad and global experience in automotive, marketing, application engineering and management areas
• Thereof at least 5 years relevant experience in Product or Technical Marketing
• In-depth understanding of Automotive Microcontroller business incl. technical product understanding, market and competitor positioning and application skills
• Expert price negotiation skills and product management experience
• Understanding of how one’s role contributes to the achievement of business objectives
• Fluent English language skills – German would be of great benefit!

Contact:
Theresa Albrecht

#WeAreIn for driving decarbonization and digitalization.
As a global leader in semiconductor solutions in power systems and IoT, Infineon enables game-changing solutions for green and efficient energy, clean and safe mobility, as well as smart and secure IoT. Together, we drive innovation and customer success, while caring for our people and empowering them to reach ambitious goals. Be a part of making life easier, safer and greener.
Are you in?

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