Outbound Campaign Marketing Specialist (m/f/d)

Direct message the job poster from IRIS (Canon Group)

HR Business Partner at Iris |Canon Group

IRIS is a leading and innovative technology company at the forefront of the digital transformation era. Our mission is to create cutting-edge solutions that empower businesses to unlock their full potential through advanced cloud services, data management, and intelligent automation. With a rich history spanning over 35 years, we have established ourselves as a trusted partner for businesses seeking excellence and efficiency.

Why Join Us?

• Exciting Projects: Work on marketing campaigns for cutting-edge software solutions in a dynamic industry.
• Career Growth: Access training and clear career pathways to grow your skills and expertise.
• Work-Life Balance: Enjoy 3 days in the office and 2 days of remote work per week.
• Collaborative Culture: Be part of a diverse, inclusive team that celebrates achievements.
• Attractive Benefits: Competitive salary, modern offices, and opportunities to make an impact.

Your Role?

As an Outbound Campaign Marketing Specialist, you’ll design and execute targeted campaigns to boost brand visibility , generate leads, retarget persona with state-of-the-art nurturing journey and support sales efforts.

Your Responsibilities?

• Develop outbound campaigns tailored to customer segments and sales goals.
• Manage and optimize email marketing campaigns using tools such as Actito, MS Dynamics Customer Insight.
• Promote events, webinars, and trade shows through effective outbound marketing efforts.
• Plan, execute, and evaluate direct mail campaigns for maximum effectiveness.
• Analyze campaign performance with tools such as Google Analytics, providing actionable insights.
• Collaborate with the sales team to ensure seamless transition of marketing-qualified leads into the sales pipeline.

What We’re Looking For?

Experience: 2-3 years in outbound marketing (experience in the software/tech sector is a plus).

Skills:

• Proven expertise in creating and executing successful outbound campaigns.
• Proficiency with CRM platforms such as Salesforce or HubSpot and email marketing tools like Mailchimp.
• Strong analytical skills to track performance and provide data-driven insights using tools such as Google Analytics 4.
• Excellent communication skills and ability to collaborate effectively across teams.

Languages: Fluency in French or German, and strong English proficiency.

What Makes This Role Unique?

• Be part of impactful campaigns for innovative software solutions.
• Enjoy hybrid work options and a supportive team environment.
• Join a company that prioritizes professional growth , creativity, and flexibility.

Apply Now:

Send your resume and cover letter to Let’s shape the future together!

Seniority level

Associate

Employment type

Full-time

Job function

Marketing and Advertising

Industries

Software Development and IT System Custom Software Development

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