B2C Growth Product Manager

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a B2C Growth Product Manager based in Germany.

This role offers the opportunity to lead growth initiatives for a consumer-focused digital marketplace connecting users with relevant solutions through data-driven technology.

You will own the growth strategy across acquisition, activation, and monetization, working at the intersection of product, analytics, marketing, and engineering.

By combining experimentation, user research, and business insights, you will identify opportunities that improve customer experiences and drive measurable outcomes.

This position is ideal for a product leader who thrives in an autonomous environment, enjoys solving complex challenges, and is passionate about building scalable B2C products.

You will have a direct impact on product direction while fostering a culture of experimentation and continuous improvement within a remote-friendly global team.

• Accountabilities
• Own and execute the B2C growth product strategy, focusing on improving acquisition, activation, engagement, and monetization outcomes.
• Design, launch, and analyze A/B tests and product experiments to validate hypotheses and drive measurable improvements in key growth metrics.
• Conduct funnel analysis, user behavior analysis, market research, and performance reviews to identify and prioritize growth opportunities.
• Partner with data teams to define measurement frameworks, establish success metrics, and leverage insights to guide product decisions.
• Lead user research activities, including surveys, interviews, usability testing, and customer journey analysis, to understand user needs and motivations.
• Translate qualitative and quantitative insights into actionable product improvements and impactful solutions.
• Collaborate with engineering teams throughout the product lifecycle, from discovery and solution validation to delivery and launch.
• Evaluate product opportunities by considering technical feasibility, business impact, profitability, market demand, and operational risks.
• Maintain alignment across product, business, marketing, development, and data stakeholders through clear communication, reporting, and strategic planning.
• Support product teams by promoting experimentation, best practices, and a data-driven approach to decision-making.

Requirements

• 3+ years of experience specifically in Growth Product Management, or 5+ years of Product Management experience focused on B2C products, or 7+ years of overall Product Management experience.
• Proven track record of driving measurable business growth through product initiatives, experimentation, and data-informed decision-making.
• Strong hands-on experience designing, managing, and analyzing A/B tests with the ability to independently interpret results and make recommendations.
• Experience with user research methodologies, including customer interviews, surveys, usability testing, and journey mapping.
• Ability to perform exploratory data analysis, data mining, and basic statistical analysis while defining meaningful questions for analytics teams.
• Strong understanding of marketplace products, digital platforms, or consumer technology environments is highly desirable.
• Technical fluency that enables effective collaboration with software engineers and data specialists.
• Excellent communication, storytelling, and stakeholder management skills, with the ability to present complex ideas clearly to both technical and non-technical audiences.
• Strong written and verbal English communication skills (C1 level or higher).
• Self-driven mindset with the ability to operate independently, manage ambiguity, and take ownership of high-impact initiatives.

Benefits

• Remote-friendly working environment with flexibility across European locations.
• Opportunity to own the growth strategy of a high-impact B2C digital marketplace.
• Ability to directly influence product direction through experimentation, research, and data-driven insights.
• Collaborative environment working across product, engineering, marketing, and analytics teams.
• Opportunity to solve complex consumer problems using advanced technology and optimization strategies.
• Culture focused on innovation, measurable impact, and continuous learning.
• Exposure to large-scale digital marketplace operations and performance-driven product development.

How Jobgether works

We use an

AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements.

Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

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