- Further develop the local product and marketing strategy and translate it into concrete initiatives
- Monitor the product portfolio, identify opportunities, and successfully launch new products in the market
- Develop go-to-market plans, campaigns, and communications initiatives
- Work closely with Sales to align marketing and sales
- Take responsibility for trade marketing activities such as promotions, events, trade shows, and customer-focused initiatives
- Further develop brand communications across multiple touchpoints
- Collaborate with external agencies and partners and independently manage projects
- Plan and manage the budget
- Lead and develop the team
- Collaborate with European teams within an international network
Requirements
- At least three years of leadership experience
- Several years of experience in product management, marketing, or a comparable cross-functional role
- Experience in the strategic development of products and brands as well as operational execution
- Strong understanding of markets, customers, and sales structures
- Experience with go-to-market strategies, product launches, and marketing campaigns
- Analytical mindset and ability to derive decisions from data and market insights
- Enjoy working across departmental and national borders
- Excellent communication skills and the ability to inspire diverse stakeholders to support an idea
- Degree or comparable qualification in marketing, business, engineering, or a related field
- Excellent German and English language skills
- Experience in the construction, skilled trades, or industrial sector is helpful but not required
Core Competencies
Demonstrates expertise in product management and marketing strategy development, with a strong focus on go-to-market plans, product launches, and cross-functional collaboration. Possesses excellent communication skills in both German and English, enabling effective stakeholder engagement and team leadership.
Highest-signal resume keywords
- Product Management
- Marketing Strategy Development
- Go-To-Market Strategies
- Leadership Experience
- Analytical Mindset
Hard Skills
- Product Launch
- Marketing Campaigns
- Budget Management
- Brand Communications
- Market Analysis
Soft Skills
- Excellent Communication Skills
- Team Leadership
- Cross-Departmental Collaboration
- Stakeholder Engagement
Certifications & Qualifications
- Degree in Marketing
- Degree in Business
- Degree in Engineering
Industry Keywords
- Construction Sector
- Skilled Trades
- Industrial Sector
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Regional Marketing Manager in Bad Nauheim Arbeitgeber: Jobtailor
Als Front Office Supervisor in unserem dynamischen Team bieten wir Ihnen die Möglichkeit, in einem unterstützenden und freundlichen Arbeitsumfeld zu wachsen. Wir legen großen Wert auf die berufliche Entwicklung unserer Mitarbeiter und bieten regelmäßige Schulungen sowie die Chance, Verantwortung zu übernehmen. Unsere Lage ermöglicht es Ihnen, Teil einer lebendigen Gemeinschaft zu sein, während Sie gleichzeitig die Standards unseres Franchise-Partners einhalten und unseren Gästen einen unvergesslichen Aufenthalt bieten.
