- Own the ongoing health and performance of Pod's automotive referral channels across the existing dealer network
- Build strong relationships with dealer groups, OEM partners and individual retailer sites nationwide
- Support new dealer activations and own ongoing engagement and reactivation programmes
- Deliver face-to-face and virtual training for dealer sales teams on EV charging propositions and referral processes
- Monitor and improve referral journey execution and adherence to agreed standards
- Conduct dealership visits, performance reviews and site audits
- Assess activity levels, referral performance, point-of-sale materials and customer journeys
- Identify commercial growth opportunities across new, used and demonstrator vehicle sales channels
- Analyse referral trends and provide data-driven recommendations
- Collaborate with Automotive Partnerships, OEM account teams, Sales Operations and Marketing
- Report to the Sales Manager
Requirements
- Significant experience working within automotive retail, OEM programmes or dealer performance environments
- Proven track record of influencing frontline sales teams, coaching process adoption and driving measurable improvements in performance
- Experience managing relationships across multiple locations and engaging sales executives, dealer principals and OEM representatives
- Ability to identify underperformance, diagnose root causes and implement practical solutions
- Commercial awareness of how dealer businesses operate
- Excellent communication and relationship-building skills
- Comfortable travelling extensively across the UK
- Full UK driving licence required
- Legal right to work in the UK required
- OEM programme experience is an added bonus
- F&I, product penetration or ancillary revenue experience is an added bonus
- Regional Business Manager experience is an added bonus
- EV industry knowledge is an added bonus
Core Competencies
Demonstrates expertise in managing automotive referral channels, building relationships with dealer groups and OEM partners, and driving performance improvements through effective training and engagement strategies. Possesses strong analytical skills to assess referral trends and identify commercial growth opportunities within the automotive retail sector.
Highest-signal resume keywords
- Automotive Retail Experience
- OEM Programme Management
- Sales Team Coaching
- Performance Improvement
- Relationship Building
ATS Optimization Keywords
Hard Skills
- Referral Performance Analysis
- Training Delivery
- Performance Review
- Site Audits
- Commercial Growth Identification
Soft Skills
- Excellent Communication
- Relationship-Building
- Problem-Solving
Certifications & Qualifications
- Full UK Driving Licence
- Legal Right to Work in the UK
Industry Keywords
- EV Industry Knowledge
- F&I Experience
- Product Penetration
- Ancillary Revenue
- Regional Business Manager Experience
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Dealer Activation Manager Arbeitgeber: Jobtailor
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