- Merchandise the European websites to support local priorities and maximize DTC sales, including pricing uploads, local promotions, and translations of product and site copy into German
- Provide market insights and regional expertise for global seasonal campaigns and brand strategy
- Collaborate cross-functionally with European and US eCommerce and Marketing teams
- Maintain the European website through updates and content creation
- Support Customer Service through DTC operations and eCommerce-related customer inquiries from around Europe
- Coordinate with the digital ad agency on creative assets and marketing needs
- Schedule and monitor DTC newsletters for the European market
- Support Retail with newsletters, including creation, templates, and sending
- Monitor inventory, optimize product placement, and collaborate on product lifecycle management
- Analyze product performance metrics and implement strategies to improve visibility, engagement, and sales
- Implement SEO/AIO content and strategies aligned with global best practices
Requirements
- Commercial education (KV, commercial school) and further education in eCommerce, or a bachelor’s degree in a related field
- 2–5 years of experience in eCommerce, ideally focused on merchandising or digital marketing
- Strong understanding of online merchandising, digital marketing, SEO, web development, and eCommerce metrics
- Experience with Salesforce Commerce Cloud is a plus
- Experience with email marketing platforms such as Emarsys and campaign execution
- Excellent project management and organization skills
- Ability to work independently in a fast-paced environment while managing multiple projects and deadlines
- Strong customer focus and understanding of on-site customer experience and customer journey optimization
- Numeric and analytic aptitude with proficiency in Excel and Microsoft Office
- Very good communication skills in German (mother tongue) and English
- Sporty and passionate person who enjoys working independently and in a team
Core Competencies
Demonstrates expertise in eCommerce merchandising and digital marketing, with a strong focus on SEO strategies, customer experience optimization, and project management. Proficient in managing cross-functional collaborations and analyzing product performance metrics to drive sales growth.
Highest-signal resume keywords
- ECommerce Experience
- Online Merchandising
- SEO Strategies
- Project Management
- German Language Proficiency
ATS Optimization Keywords
Hard Skills
- Digital Marketing
- Product Performance Analysis
- Content Creation
- Email Marketing
- Excel Proficiency
- Web Development
- Customer Journey Optimization
- Salesforce Commerce Cloud
- DTC Operations
- Inventory Management
Soft Skills
- Excellent Communication Skills
- Strong Customer Focus
- Organizational Skills
- Ability to Work Independently
- Team Collaboration
Certifications & Qualifications
- Commercial Education
- Further Education in ECommerce
Industry Keywords
- Merchandising
- DTC Sales
- Market Insights
- Campaign Execution
- Product Lifecycle Management
Tools & Technologies
- Emarsys
- Microsoft Office
- Digital Ad Agency Coordination
- DTC Newsletters
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eCommerce Specialist Arbeitgeber: Jobtailor
Als Global Director B2B – Business Development bei uns profitieren Sie von einer dynamischen und innovativen Arbeitsumgebung, die auf Zusammenarbeit und Kreativität setzt. Wir bieten Ihnen nicht nur attraktive Vergütungsmodelle und umfassende Weiterbildungsmöglichkeiten, sondern auch die Chance, in einem internationalen Team zu arbeiten, das Vielfalt und persönliche Entwicklung fördert. Unsere Unternehmenskultur legt großen Wert auf Flexibilität und Work-Life-Balance, sodass Sie Ihre Karriereziele in einem unterstützenden Umfeld erreichen können.
