Job Overview
Reporting to the CMO, the MarCom Director is responsible for translating business goals into clear marketing plans and delivering revenue growth through brand‑led marketing.
This role owns the end‑to‑end Marketing & Communications strategy across the UK and Europe, with accountability for scaling marketing’s contribution to revenue.
Key priorities include doubling UK performance and accelerating European growth over the next 12–24 months.
Lead the strategy, testing and scaling of ATL activity (TV, radio, print), ensuring campaigns deliver measurable demand and commercial outcomes.
Lead the expansion of marketing across European markets, including Germany and France.
Improve the internal creative capability to reduce reliance on external agencies and increase production.
Lead a multi‑disciplinary team across Brand, Creative, Campaigns and Social, ensuring clear direction, accountability and delivery standards.
Requirements
7+ years in a senior Marketing, Brand or MarCom leadership role (Director or equivalent) in an international environment
Strong track record of driving revenue growth through brand‑led marketing
Deep experience in ATL, including TV and large‑scale campaigns
Experience launching and scaling marketing activity across European markets (e.g. Germany, France)
Commercially driven, with a clear understanding of how marketing impacts revenue
Experience managing significant budgets and making investment decisions
Strong leadership skills with experience improving team performance
Ability to operate at both strategic and operational levels
Hard Skills
marketing strategy
brand‑led marketing
ATL marketing
campaign management
revenue growth
budget management
performance metrics
creative capability
multi‑disciplinary team leadership
European market expansion
Soft Skills
leadership
team performance improvement
strategic thinking
operational management
communication
accountability
direction setting
collaboration
problem‑solving
decision‑making
#J-18808-Ljbffr
Reporting to the CMO, the MarCom Director is responsible for translating business goals into clear marketing plans and delivering revenue growth through brand‑led marketing.
This role owns the end‑to‑end Marketing & Communications strategy across the UK and Europe, with accountability for scaling marketing’s contribution to revenue.
Key priorities include doubling UK performance and accelerating European growth over the next 12–24 months.
Lead the strategy, testing and scaling of ATL activity (TV, radio, print), ensuring campaigns deliver measurable demand and commercial outcomes.
Lead the expansion of marketing across European markets, including Germany and France.
Improve the internal creative capability to reduce reliance on external agencies and increase production.
Lead a multi‑disciplinary team across Brand, Creative, Campaigns and Social, ensuring clear direction, accountability and delivery standards.
Requirements
7+ years in a senior Marketing, Brand or MarCom leadership role (Director or equivalent) in an international environment
Strong track record of driving revenue growth through brand‑led marketing
Deep experience in ATL, including TV and large‑scale campaigns
Experience launching and scaling marketing activity across European markets (e.g. Germany, France)
Commercially driven, with a clear understanding of how marketing impacts revenue
Experience managing significant budgets and making investment decisions
Strong leadership skills with experience improving team performance
Ability to operate at both strategic and operational levels
Hard Skills
marketing strategy
brand‑led marketing
ATL marketing
campaign management
revenue growth
budget management
performance metrics
creative capability
multi‑disciplinary team leadership
European market expansion
Soft Skills
leadership
team performance improvement
strategic thinking
operational management
communication
accountability
direction setting
collaboration
problem‑solving
decision‑making
#J-18808-Ljbffr
Marketing and Communications Director Arbeitgeber: Jobtailor
Als Global Director B2B – Business Development bei uns profitieren Sie von einer dynamischen und innovativen Arbeitsumgebung, die auf Zusammenarbeit und Kreativität setzt. Wir bieten Ihnen nicht nur attraktive Vergütungsmodelle und umfassende Weiterbildungsmöglichkeiten, sondern auch die Chance, in einem internationalen Team zu arbeiten, das Vielfalt und persönliche Entwicklung fördert. Unsere Unternehmenskultur legt großen Wert auf Flexibilität und Work-Life-Balance, sodass Sie Ihre Karriereziele in einem unterstützenden Umfeld erreichen können.
