- Serve as the marketing and strategy lead for the Enterprise Partnership Group
- Craft a compelling and scalable value proposition for large, cross-LOB enterprise clients
- Develop and execute the EPG go-to-market strategy, including segment targeting, persona development, and client engagement standards
- Lead strategic guidance on proposals and RFP responses
- Partner with Lines of Business to deliver coordinated, enterprise-level client marketing
- Develop EPG-specific marketing collateral and lead overarching enterprise communications
- Plan and develop growth initiatives to accelerate new business development and retention
- Lead enterprise digital strategy initiatives
- Monitor market trends and emerging competitors to inform go-to-market strategies
- Deliver actionable marketing insights for strategic decisions, solution design, and executive engagements
- Position Aramark as an enterprise market leader through brand storytelling and differentiated value creation
- Develop strategies responding to evolving client needs and creating market distinction
- Partner with BRC, Communications, and Digital Marketing to support EPG expansion and solution development
- Collaborate with senior growth executives, sales leadership, and corporate resources to drive shared outcomes
- Deepen client and prospect relationships to enhance retention and growth
- Build partnerships with strategic clients and internal teams
- Lead brand campaigns and enterprise messaging showcasing Aramark's integrated capabilities, innovation, and impact
Requirements
- Minimum 10 years experience
- Bachelor's degree preferred
- Strategic thinking and self-motivation
- Ability to work effectively while building something new
- Results-oriented collaboration and accountability
- Excellent oral, written, and presentation skills
- Ability to engage a wide range of audiences and stakeholder levels
- Ability to connect marketing and strategy decisions to business outcomes and growth targets
- Ability to lead through influence and build trust across functions, Lines of Business, and senior leadership
- Ability to balance strategic thinking with hands-on execution in a startup-like environment within a large, matrixed organization
- Strong values, unquestioned integrity, listening, and interpersonal skills
- Demonstrated ability to champion diversity, employee engagement, and inclusion
- Ability to travel up to 50%
Core Competencies
Demonstrates expertise in developing and executing go-to-market strategies for enterprise clients, with a strong focus on client engagement, brand storytelling, and market distinction. Proven ability to lead strategic initiatives, foster collaboration across functions, and drive business growth through actionable marketing insights.
Highest-signal resume keywords
- Go-To-Market Strategy Development
- Enterprise Digital Strategy Initiatives
- Client Engagement Standards
- Brand Storytelling
- Market Trend Analysis
Hard Skills
- Strategic Thinking
- Market Analysis
- Proposal Development
- RFP Response Management
- Growth Initiative Planning
Soft Skills
- Results-Oriented Collaboration
- Excellent Communication Skills
- Interpersonal Skills
- Self-Motivation
- Ability to Build Trust
Certifications & Qualifications
- Bachelor's Degree Preferred
Industry Keywords
- Enterprise Partnership
- Cross-LOB Marketing
- Client Retention
- Diversity and Inclusion
- Stakeholder Engagement
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Marketing Consultant Arbeitgeber: Jobtailor
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