- Own the end-to-end transition of the website and country sites
- Define site architecture, taxonomy, and content strategy
- Write and optimize SEO-driven web content and metadata
- Design and build pages in Umbraco CMS (v13)
- Manage redirects, analytics, and post-launch optimization
- Partner with global teams on campaign URL updates and site governance
- Support launch and hypercare phase troubleshooting
- Plan and execute integrated marketing campaigns, both digital and traditional
- Own content strategy across web, blogs, and social media
- Create compelling sales and promotional collateral
- Analyze campaign performance and optimize strategies
- Support conferences, trade shows, and brand promotions
- Work cross-functionally with global marketing and leadership teams
- Align campaigns with corporate branding and messaging
- Partner with country site owners to scale content internationally
- Contribute to a strong, consistent global brand identity for Eurofins PSS
Requirements
- Bachelor’s degree in Marketing, Communications, or related field
- Minimum 5 years of business-to-business professional services marketing experience
- Proficiency in marketing tools and platforms
- Proficient communication skills (both verbal and written)
- Experience developing social media campaigns generating leads
- Highly organized with excellent time management skills
- Creative mindset
- Ability to travel up to 25%
- Experience with and/or knowledge of an insourcing model and/or recruiting services
- Knowledge of and/or experience working in the life sciences industry
- Direct sales lead generation experience
- Knowledge of MS CRM
- Full-time availability, Monday-Friday, 8 a.m.-5 p.m., with overtime as needed
Core Competencies
Demonstrates expertise in developing and executing integrated marketing campaigns, optimizing web content for SEO, and managing content strategy across various platforms. Proficient in collaborating with global teams to enhance brand identity and drive lead generation in the life sciences industry.
Highest-signal resume keywords
- Integrated Marketing Campaigns
- SEO-Driven Web Content
- Umbraco CMS (v13)
- Lead Generation
- Life Sciences Industry Knowledge
ATS Optimization Keywords
Hard Skills
- Content Strategy
- Web Analytics
- Campaign Performance Analysis
- Social Media Campaign Development
- Sales Collateral Creation
Soft Skills
- Proficient Communication Skills
- Highly Organized
- Creative Mindset
- Excellent Time Management
Certifications & Qualifications
- Bachelor’s Degree in Marketing
- Bachelor’s Degree in Communications
Industry Keywords
- Business-to-Business Marketing
- Professional Services Marketing
- Insourcing Model
- Recruiting Services
- Global Brand Identity
Tools & Technologies
- MS CRM
- Marketing Tools and Platforms
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Marketing Manager – Life Sciences Arbeitgeber: Jobtailor
Als Front Office Supervisor in unserem dynamischen Team bieten wir Ihnen die Möglichkeit, in einem unterstützenden und freundlichen Arbeitsumfeld zu wachsen. Wir legen großen Wert auf die berufliche Entwicklung unserer Mitarbeiter und bieten regelmäßige Schulungen sowie die Chance, Verantwortung zu übernehmen. Unsere Lage ermöglicht es Ihnen, Teil einer lebendigen Gemeinschaft zu sein, während Sie gleichzeitig die Standards unseres Franchise-Partners einhalten und unseren Gästen einen unvergesslichen Aufenthalt bieten.
