OEM Business Development Manager

• Work closely with major U.S. Machine Builder OEM and Electrical OEM / Panel Builder market players.
• Build long-term relationships with key stakeholders and secure ABB Installation Products solutions as the preferred choice.
• Visit machine builders, UL 508A panel builders, industrial OEMs, engineering teams, and other decision makers.
• Understand customer applications and identify opportunities for specification and standardization.
• Promote ABB Installation Products solutions within machine designs and industrial control panel applications.
• Execute the defined market plan in collaboration with the Market Development Manager.
• Increase specification activity, strengthen customer relationships, expand standardization opportunities, and drive solution adoption.
• Develop understanding of customer needs and position solutions to drive specification, standardization, and market share growth.
• Identify new business opportunities and serve as a trusted advisor.
• Drive design-in, specification, and standardization across customer machine platforms and control panel designs.
• Gather and analyze market intelligence, customer feedback, industry trends, competitive activity, and emerging technologies.
• Provide actionable insights supporting growth initiatives, product development, and marketing strategies.
• Deliver technical support, product training, demonstrations, and educational programs to customers, channel partners, and ABB sales teams.
• Collaborate with Market Development, Sales, Product Management, and distribution partners on commercial strategies and key account planning.
• Achieve sales growth, specification, and business development objectives within the Machine OEM and Electrical OEM market segments.

Requirements

• BS/BA in business, marketing, engineering, or related fields required.
• 5+ years of experience in technical specification/product marketing in the electrical industry, preferably in the Transportation & Industrial OEM markets.
• Strong business acumen.
• Ability to work in a fast-paced environment and manage assigned workload.
• Ability to influence others and build strong professional relationships.
• Ability to work in a complex, matrixed structure where cooperation is gained through influence.
• Track record of new customer/business development.
• Experience with strong customer relations via specification, visits, training, etc.
• Ability to develop an understanding of the product portfolio and how it is applied to the market segment.
• Strong analysis and problem-solving skills.
• Excellent written, verbal and interpersonal skills.
• Willingness to travel approximately 50% of the time.
• Must already have work authorization permitting employment with ABB in the United States.

Core Competencies

Demonstrates expertise in technical specification and product marketing within the electrical industry, with a focus on building relationships and driving specification and standardization in the Machine OEM and Electrical OEM markets. Proven ability to analyze market trends and customer needs to support business development and growth initiatives.

Highest-signal resume keywords

• Technical Specification/Product Marketing
• Customer Relationship Management
• Market Intelligence Analysis
• Business Development
• Strong Business Acumen

Hard Skills

• Technical Specification
• Product Marketing
• Market Analysis
• Business Development
• Customer Needs Assessment

Soft Skills

• Influencing Skills
• Interpersonal Skills
• Problem-Solving Skills
• Communication Skills
• Relationship Building

Certifications & Qualifications

• BS/BA in Business
• BS/BA in Marketing
• BS/BA in Engineering

Industry Keywords

• Electrical Industry
• Machine OEM
• Electrical OEM
• UL 508A
• Transportation & Industrial OEM