- Collaborate with Regional Partner Managers (RPMs) and Territory Account Managers (TAMs) to develop and execute regional channel marketing strategies
- Drive partner engagement, pipeline development, and revenue growth
- Build structured co-marketing plans with priority partners
- Support partner revenue targets through pipeline-building activities and collaborative demand generation campaigns
- Lead planning, logistics, and execution of partner and channel marketing activities, including webinars, workshops, tradeshows, and programmatic campaigns
- Coordinate internal involvement across partner marketing activities
- Collaborate with sales, product, and other cross-functional teams
- Ensure alignment, resource allocation, and support for program objectives
- Drive execution against marketing and business targets
- Analyze and report key metrics to measure success and ROI of partner marketing activities
Requirements
- 3+ years of Channel Programs and Partner Marketing experience
- Experience with different channel partner models including Master Agents, Resellers and Technology Partners
- Proven track record aligning and collaborating with Channel Sales
- Ability to quickly understand business objectives
- Ability to achieve objectives through creation of well-aligned marketing strategy and hands-on execution of plans
- Detail- and results-oriented
- Ability to show impact of work on wider organizational goals
Core Competencies
Demonstrates expertise in Channel Programs and Partner Marketing, with a strong focus on developing and executing marketing strategies that drive partner engagement and revenue growth. Proven ability to analyze metrics and report on the success of marketing activities aligned with business objectives.
Highest-signal resume keywords
- Channel Programs Experience
- Partner Marketing Strategy
- Pipeline Development
- Cross-Functional Collaboration
- Metrics Analysis
Hard Skills
- Channel Partner Models
- Marketing Strategy Creation
- Campaign Execution
- Revenue Growth Strategies
- Demand Generation
Soft Skills
- Detail-Oriented
- Results-Oriented
- Collaborative
Industry Keywords
- Partner Engagement
- Sales Alignment
- Co-Marketing Plans
- Business Objectives
Tools & Technologies
- Webinars
- Workshops
- Tradeshows
- Programmatic Campaigns
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Senior Channel Marketing Specialist Arbeitgeber: Jobtailor
Als Front Office Supervisor in unserem dynamischen Team bieten wir Ihnen die Möglichkeit, in einem unterstützenden und freundlichen Arbeitsumfeld zu wachsen. Wir legen großen Wert auf die berufliche Entwicklung unserer Mitarbeiter und bieten regelmäßige Schulungen sowie die Chance, Verantwortung zu übernehmen. Unsere Lage ermöglicht es Ihnen, Teil einer lebendigen Gemeinschaft zu sein, während Sie gleichzeitig die Standards unseres Franchise-Partners einhalten und unseren Gästen einen unvergesslichen Aufenthalt bieten.
