Senior Regional Sales Director

• Identify high-potential markets and establish distribution relationships connecting working families with affordable supplemental life and health coverage




• Drive revenue growth through direct sales activity, agent development, and awareness of Globe Life Benefits products




• Provide strategic direction, performance coaching, and accountability frameworks for the regional sales organization




• Analyze geographic, demographic, and economic data to identify market opportunities




• Develop territory plans prioritizing market entry, account targeting, and awareness-building activities




• Partner with market analytics teams to validate opportunity assessments and refine territory boundaries




• Design multi-year regional growth strategies and recommend territory assignments




• Promote supplemental life insurance, accidental death, and related benefit products through community engagement, employer outreach, and direct sales




• Represent Globe Life at industry events, benefit fairs, union halls, and professional associations




• Collaborate with marketing on regional messaging and collateral




• Advise brokers and clients on product features, underwriting, enrollment, and claims support




• Meet or exceed individual and regional new-business production targets




• Conduct direct sales presentations to individual and group clients through product selection, application, and enrollment




• Maintain CRM prospect pipelines and track activity, conversion rates, and revenue forecasts




• Monitor in-force business, identify lapse risk, and implement retention and re-enrollment strategies




• Hold accountability for regional quota attainment across agents and distribution partners




• Recruit, onboard, and develop Regional Sales Directors




• Provide ongoing coaching, feedback, and accountability frameworks




• Conduct one-on-one reviews with Regional Sales Directors




• Identify high-potential directors and design leadership development pathways




• Collaborate with VP-level leadership on goals, territory assignments, and resource allocation




• Develop broker relationships and generate new business while protecting existing revenue




• Provide broker coaching, field ride-alongs, joint sales calls, and product training




• Set broker performance expectations and lead junior sales staff development programs




• Ensure broker licensing, compliance, and adherence to ethical sales standards




• Develop employer, association, union, and affinity-organization relationships




• Design and deliver worksite enrollment programs with HR, benefits administrators, and enrollment support staff




• Negotiate access agreements and benefit communication strategies




• Manage key regional accounts with multi-year enrollment and revenue objectives




• Ensure compliance with insurance regulations, DOI requirements, and internal policies




• Complete continuing education, product training, and compliance certifications




• Escalate compliance violations, market conduct concerns, and ethical irregularities




• Ensure agents follow approved scripts, suitability standards, and disclosure requirements




• Prepare weekly, monthly, and quarterly performance reports




• Use data and market intelligence tools to identify trends, competitive activity, and opportunities




• Present regional business reviews and resource-allocation recommendations to VP-level leadership

Requirements

• Bachelor's degree in Business, Finance, Marketing, Communications, or a related field preferred




• Equivalent combination of education and directly relevant professional experience will be considered




• Advanced degree (MBA or equivalent) or executive-level professional development is a plus




• 6+ years of insurance sales experience, with significant experience in life, supplemental life, or worksite benefits




• 3+ years in a regional director, territory manager, or equivalent field leadership role managing a distributed team




• Demonstrated record of building high-performing regional distribution networks from early-stage market entry through sustained revenue growth




• Track record of developing sales talent, building leadership pipelines, and elevating team performance through coaching and accountability




• Experience managing multi-state operations, multi-year strategic planning, and significant revenue responsibility; $5M+ regional NAP preferred




• Strong executive communication and stakeholder influence skills; experience presenting to C-suite and senior leadership audiences




• Advanced data-driven decision-making skills; experience using market analytics for territory planning and resource allocation




• Active Life & Health Insurance Producer license required at hire




• Ability to obtain non-resident licenses across the full assigned regional footprint within 90 days




• Ability to work in a field-based environment with significant regional travel, potentially exceeding 50-70% of working time




• Occasional visits to Globe Life's home office in McKinney, Texas




• Valid driver's license, insurable driving record, and reliable personal transportation




• Dedicated, professional home office environment suitable for video conferences and administrative work




• Reliable and predictable attendance of the assigned shift




• Ability to work full time and/or part time based on position specifications

Core Competencies

Demonstrates expertise in insurance sales, particularly in life and supplemental life products, with a strong focus on developing regional distribution networks and driving revenue growth. Proven ability to lead and coach teams, manage multi-state operations, and utilize data-driven decision-making for strategic planning.

Highest-signal resume keywords

• Insurance Sales Experience




• Regional Director Leadership




• Data-Driven Decision-Making




• Life & Health Insurance Producer License




• Revenue Growth Strategy

Hard Skills

• Market Analysis




• Sales Presentations




• Performance Coaching




• Territory Planning




• Account Management




• Compliance Management




• Strategic Planning




• Broker Relationship Development




• Enrollment Program Design




• Revenue Forecasting

Soft Skills

• Executive Communication




• Stakeholder Influence




• Team Development




• Coaching




• Accountability

Certifications & Qualifications

• Active Life & Health Insurance Producer License




• Continuing Education Certifications

Industry Keywords

• Supplemental Life Insurance




• Worksite Benefits




• Regional Sales




• Distribution Networks




• Insurance Regulations

Tools & Technologies

• CRM Software




• Market Intelligence Tools




• Data Analytics Tools