Senior Platform Manager, Biosurgery – EMEA Location: Switzerland, Belgium or Czech Republic Contract: full-time
Purpose The Senior Platform Manager supports the implementation of strategic direction, drives execution excellence, and leads key lifecycle management workstreams for the Biosurgery platform across assigned EMEA clusters. This role partners closely with the Platform Director, Global Strategic Marketing (GSM), Cluster Surgery Heads, and country marketing teams to ensure aligned strategy execution, optimized portfolio performance, and effective resource deployment. As a core cross‑functional orchestrator, the Senior Manager translates global strategies into regional and country plans, informs new product introductions (NPI) through insights, and ensures disciplined governance and performance management to strengthen competitiveness across EMEA’s diverse markets.
You Will Be Responsible For
Co‑owns performance for assigned clusters/portfolio (NTS, margin, share, launch success, forecast accuracy); leads risk/issue identification and corrective action plans.
Serves as the day‑to‑day lead for strategy execution and governance within scope; ensures clarity of priorities, timelines, and accountabilities.
Partners with the Platform Director to: Harmonize platform strategy and launch sequencing across EMEA.
Align value propositions, evidence plans, and messaging frameworks.
Coordinate cross‑border strategic accounts, tenders, and contracts.
Share and scale best practices bi‑directionally across markets.
Co‑facilitates EMEA Biosurgery planning and business reviews for assigned scope; develops materials and consolidates insights to ensure “one EMEA voice.”
Translates global strategy into cluster and country plans; ensures financial targets and commitments are integrated into AOP/LRFP.
Recommends and sequences market launches for assigned countries with GSM, considering price, access, opportunity, and risk; manages interdependencies and critical paths.
Partners with Finance and Cluster/Country leadership on strategic choices, investment cases, and resource allocation to maximize ROI and deliver prioritized outcomes.
Immersed in market and customer needs across assigned clusters; synthesizes insights, evidence requirements, resource needs, and capability gaps to inform GSM on NPI and commercial strategy.
Consolidates inputs across markets, reflecting healthcare system diversity, tendering, access, and reimbursement dynamics.
Establishes structured feedback loops (VOC/KOL) and shares insights regularly with the Platform Director to maintain cohesive EMEA perspectives and coordinated experimentation.
Serves as an EMEA workstream lead and delegate in global forums; drives consistency, accountability, and transparency in execution.
Leads cross‑functional squads and communities of practice; maintains clear RACIs and meeting cadences to sustain operating discipline.
Prepares and facilitates data‑driven resource allocation discussions with Cluster/Country Surgery Heads (e.g., FTE, marketing spend, incentives).
Executes KOL strategy and engagement plans in close partnership with International Marketing and Medical Affairs; manages advisory boards, speaker programs, and scientific exchanges in line with compliance.
Identifies local and regional business development opportunities; supports evaluation and diligence with local & regional Marketing and GSM.
Builds strategic partnerships with professional societies, academic centers, and ecosystem stakeholders to advance adoption, evidence generation, and procedural leadership.
Ensures brand presence and scientific leadership at priority congresses and procedural forums within scope; coordinates cross‑market showcases and surgeon engagement programs.
Partners with cluster and country teams to deliver launch excellence, demand generation, and sustained growth initiatives tailored to market maturity and access environments; monitors adoption curves and success metrics.
Supports business reviews, JU/NU sessions, and governance routines with clear leading indicators, performance narratives, and corrective actions.
Owns dashboards and KPIs for assigned scope; ensures data quality, transparency, and adherence to compliance and quality standards.
Champions continuous improvement and operational excellence across the platform.
Coordinates supply in constrained situations for assigned markets; liaises with Supply Chain to protect procedures and key accounts.
Drives forecast accuracy and demand shaping with cluster/country teams; tracks and improves MAPE/Bias and inventory health.
Contributes to BU commercial award program criteria; surfaces and scales best practices across EMEA.
Engages, mentors, and develops talent; fosters an inclusive, high‑performance, customer‑centric culture.
Qualifications / Requirements
Bachelor’s degree required; MBA or advanced degree preferred.
7+ years of experience in the medical device or healthcare industry, with extensive commercial sales and marketing exposure.
Minimum 4+ years of product or brand marketing experience, including launch planning and execution.
1–3 years of people leadership or significant cross‑functional leadership experience preferred.
Strong influencing, communication, collaboration, and project management skills.
Experience with thought leader development and external engagement (advisory boards, congresses, scientific communications).
Strong analytical acumen (forecasting, pricing, ROI) and familiarity with EMEA tendering, access, and reimbursement dynamics.
Proven track record of strategic product management and successful execution in dynamic, matrixed environments.
This role may require up to 30% international travel across EMEA markets, with regular in‑country engagement with customers and local teams.
Adherence to all applicable compliance, HCC, and quality requirements is expected.
Fluent English.
Required Skills Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Cross‑Functional Collaboration, Customer Intelligence, Data Analysis, Data‑Driven Decision Making, Digital Strategy, Execution Focus, Financial Analysis, Go‑to‑Market Strategies, Industry Analysis, Market Research, Negotiation, Organizing, Problem Solving, Product Development Lifecycle, Product Portfolio Management, Product Strategies, Program Management, Strategic Thinking, Tactical Planning, Technical Credibility.
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Purpose The Senior Platform Manager supports the implementation of strategic direction, drives execution excellence, and leads key lifecycle management workstreams for the Biosurgery platform across assigned EMEA clusters. This role partners closely with the Platform Director, Global Strategic Marketing (GSM), Cluster Surgery Heads, and country marketing teams to ensure aligned strategy execution, optimized portfolio performance, and effective resource deployment. As a core cross‑functional orchestrator, the Senior Manager translates global strategies into regional and country plans, informs new product introductions (NPI) through insights, and ensures disciplined governance and performance management to strengthen competitiveness across EMEA’s diverse markets.
You Will Be Responsible For
Co‑owns performance for assigned clusters/portfolio (NTS, margin, share, launch success, forecast accuracy); leads risk/issue identification and corrective action plans.
Serves as the day‑to‑day lead for strategy execution and governance within scope; ensures clarity of priorities, timelines, and accountabilities.
Partners with the Platform Director to: Harmonize platform strategy and launch sequencing across EMEA.
Align value propositions, evidence plans, and messaging frameworks.
Coordinate cross‑border strategic accounts, tenders, and contracts.
Share and scale best practices bi‑directionally across markets.
Co‑facilitates EMEA Biosurgery planning and business reviews for assigned scope; develops materials and consolidates insights to ensure “one EMEA voice.”
Translates global strategy into cluster and country plans; ensures financial targets and commitments are integrated into AOP/LRFP.
Recommends and sequences market launches for assigned countries with GSM, considering price, access, opportunity, and risk; manages interdependencies and critical paths.
Partners with Finance and Cluster/Country leadership on strategic choices, investment cases, and resource allocation to maximize ROI and deliver prioritized outcomes.
Immersed in market and customer needs across assigned clusters; synthesizes insights, evidence requirements, resource needs, and capability gaps to inform GSM on NPI and commercial strategy.
Consolidates inputs across markets, reflecting healthcare system diversity, tendering, access, and reimbursement dynamics.
Establishes structured feedback loops (VOC/KOL) and shares insights regularly with the Platform Director to maintain cohesive EMEA perspectives and coordinated experimentation.
Serves as an EMEA workstream lead and delegate in global forums; drives consistency, accountability, and transparency in execution.
Leads cross‑functional squads and communities of practice; maintains clear RACIs and meeting cadences to sustain operating discipline.
Prepares and facilitates data‑driven resource allocation discussions with Cluster/Country Surgery Heads (e.g., FTE, marketing spend, incentives).
Executes KOL strategy and engagement plans in close partnership with International Marketing and Medical Affairs; manages advisory boards, speaker programs, and scientific exchanges in line with compliance.
Identifies local and regional business development opportunities; supports evaluation and diligence with local & regional Marketing and GSM.
Builds strategic partnerships with professional societies, academic centers, and ecosystem stakeholders to advance adoption, evidence generation, and procedural leadership.
Ensures brand presence and scientific leadership at priority congresses and procedural forums within scope; coordinates cross‑market showcases and surgeon engagement programs.
Partners with cluster and country teams to deliver launch excellence, demand generation, and sustained growth initiatives tailored to market maturity and access environments; monitors adoption curves and success metrics.
Supports business reviews, JU/NU sessions, and governance routines with clear leading indicators, performance narratives, and corrective actions.
Owns dashboards and KPIs for assigned scope; ensures data quality, transparency, and adherence to compliance and quality standards.
Champions continuous improvement and operational excellence across the platform.
Coordinates supply in constrained situations for assigned markets; liaises with Supply Chain to protect procedures and key accounts.
Drives forecast accuracy and demand shaping with cluster/country teams; tracks and improves MAPE/Bias and inventory health.
Contributes to BU commercial award program criteria; surfaces and scales best practices across EMEA.
Engages, mentors, and develops talent; fosters an inclusive, high‑performance, customer‑centric culture.
Qualifications / Requirements
Bachelor’s degree required; MBA or advanced degree preferred.
7+ years of experience in the medical device or healthcare industry, with extensive commercial sales and marketing exposure.
Minimum 4+ years of product or brand marketing experience, including launch planning and execution.
1–3 years of people leadership or significant cross‑functional leadership experience preferred.
Strong influencing, communication, collaboration, and project management skills.
Experience with thought leader development and external engagement (advisory boards, congresses, scientific communications).
Strong analytical acumen (forecasting, pricing, ROI) and familiarity with EMEA tendering, access, and reimbursement dynamics.
Proven track record of strategic product management and successful execution in dynamic, matrixed environments.
This role may require up to 30% international travel across EMEA markets, with regular in‑country engagement with customers and local teams.
Adherence to all applicable compliance, HCC, and quality requirements is expected.
Fluent English.
Required Skills Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Cross‑Functional Collaboration, Customer Intelligence, Data Analysis, Data‑Driven Decision Making, Digital Strategy, Execution Focus, Financial Analysis, Go‑to‑Market Strategies, Industry Analysis, Market Research, Negotiation, Organizing, Problem Solving, Product Development Lifecycle, Product Portfolio Management, Product Strategies, Program Management, Strategic Thinking, Tactical Planning, Technical Credibility.
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Kontaktdaten:
Johnson & Johnson MedTech Recruiting-Team