Digital Activation Manager (m/f/d)

Job ID: 98871

Country: Germany

City: Cologne

Professional area: Marketing

Contract type: Fixed Term

Professional level: Experienced

We are looking for a Digital Activation Manager (m/f/d) to strengthen our Marketing Department in Cologne. The position will be on a temporary basis for a duration of two years.

The Digital Activation Manager will operate within the Digital Team in the Marketing Department, contributing to the development of the Digital Strategy, being responsible for development, implementation and monitoring of various digital activities, such as campaign management, consumer acquisition, e-commerce activities for RRP and retention programs.

We are looking for an experienced Digital Manager who is passionate about Digital projects and trends and is constantly striving to develop relevant digital experiences for our target audiences combined with strong project management skills.

Your talent – communication and organization

• University degree in Business/Economics, Marketing, IT or other related fields
• Solid professional experience in marketing and digital solutions
• Strong analytical and strategical thinking
• Very good understanding of Digital Marketing and respective technologies, in-depth knowledge in E-commerce and consumer lead generation
• 3-5 years of experience in consumer goods / tobacco industry is a plus
• Precise working approach with high demands in own work quality
• Very good interpersonal skills, open minded, quick learner
• Desire to contribute own ideas and attitude to implement projects successfully
• Very good presentation and communication skills
• Advanced knowledge of MS Office, particularly PowerPoint
• Fluent in English and German

Your tasks – exciting and diverse

• Support the development of Digital strategies and campaigns
• Be responsible for development, implementation and measurement of digital marketing activities
• Implementation and adaptation of global digital eco-system solutions according to market needs
• The area of responsibility will cover different aspects of the business across different touchpoints e.g. E-commerce and E-CRM campaigns
• Constantly monitor all relevant KPIs and derive correcting measures if necessary
• Agency steering and accurate budget management
• Create effective working relationships with all stakeholders across the market organization and headquarters

Your benefits – evidently appealing

• The freedom to be yourself: We believe in the success of diverse teams and stand for a working environment in which you can be who you are, because with us, people are the center of attention
• The flexibility to shape your working hours and location: We build on flexible working time models, including mobile office
• Your well-being is our priority: In addition to external cooperations, we offer extensive opportunities for the right work-life balance
• A varied and responsible job with one of the largest employers in the tobacco industry
• A family-like corporate culture combined with the development opportunities of an international group of companies
• A management that stands for an appreciative and integrative style of leadership
• Home office equipment, laptop, and company mobile phone

Your chance:
Take your chance and join one of the „Top Employers 2025“ in Germany.

We offer you a challenging and varied job in an international company. Continuous further training and attractive general conditions are fundamental components of our personnel concept.

Have we aroused your interest?
Then apply directly with your complete application documents (CV, cover letter & certificates) stating your earliest possible starting date via our online system:

At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.

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