Product Lead HCP Portal

Mission (First 6 months)

Deliver a live HCP portal with initial journeys and measurable user adoption, and define the roadmap for scale.

Key Responsibilities

• 1. Own the HCP Portal Product (End-to-End)




• 2. Define HCP Use Cases & Journeys




• 3. Drive MVP Delivery (6 months)




• 4. Orchestrate Business, Marketing, Medical & IT Alignment




• 5. Launch & Drive Adoption




• 6. Define Scale Roadmap and further implementation (6-12 months)

Expected Deliverables

• HCP portal MVP live (1 market / 1 use case) within 6 months




• Initial HCP journeys defined and activated




• User adoption and engagement metrics tracked




• Prioritized roadmap for scale-up




• Alignment with IT and architecture for long-term integration

Profile Requirements

Must-have experience

• Proven track record delivering HCP portals / HCP engagement platforms in pharma / healthcare




• Experience launching digital products end-to-end (not just advising)




• Strong understanding of:
  
  
  
  • CRM-driven engagement (e.g. Salesforce)

  
  

  • omnichannel / digital customer journeys

  
  

  • pharma regulatory environment (MLR constraints)

  
  

  
  

Core capabilities

• Strong product ownership mindset (not project coordination)




• Ability to drive delivery in complex, cross-functional environments




• Pragmatic, execution-focused, able to cut through ambiguity




• Confident stakeholder engagement at senior level

Nice-to-have

• Exposure to:
  
  
  
  • DAM / content workflows

  
  

  • personalization / segmentation

  
  

  • AI in customer engagement

  
  

  
  

Working Style

• Hands-on, delivery-driven




• Comfortable operating in \"build while defining\" environments




• Able to challenge stakeholders and drive decisions quickly




• Bias for action and simplification

Contract Setup

• Duration: 12 months (interim)




• Start: ASAP




• Scope: build + launch + stabilize MVP, handover to long-term setup




• Location: flexible, with strong alignment to key stakeholders in Europe