Marketing and e-Commerce Manager (m/f/d)

LUKOIL Lubricants Europe GmbH is a subsidiary of LUKOIL International GmbH and has its core business in the production and distribution of high-quality lubricants and greases. LUKOIL Lubricants Europe GmbH has been active in Europe since 2011 and has two of its own lubricant plants in Austria and Finland. It supplies the European market with a broad portfolio of finished lubricants, various oil products and chemicals via 8 LUKOIL branches and an extensive dealer network in Northern, Central and Western Europe.

For our Team in 1220 Vienna (Ölhafen Lobau), we are looking for a committed and motivated:
Marketing and e-Commerce Manager (m/f/d)

Aufgaben

As a Marketing and e-Commerce Manager, you will lead our e-commerce and digital sales channels, such as digital product catalogues, media bank and other product related platforms and will be a crucial team member in driving organizational growth. You will identify new market opportunities and recommend expansion strategies.

• Development and implementation of a comprehensive content strategy for e-commerce sites and digital sales channels to drive online sales and enhance the customer experience. Ensure accurate, SEO-optimized product listings and monitor inventory, pricing and availability.
• Stay updated on industry trends and best practices in e-commerce and digital marketing as well as identify new market opportunities and areas for improvement to increase sales and revenue.
• Analyze sales data and customer behavior to boost online sales through strategies like promotional campaigns or other marketing related projects.
• Develop content strategies and collaborate with product teams to create product content to be published on e-commerce websites/portals.
• Continuously review the marketing strategy and amend if needed.
• Increase traffic to the company\’s website and online ordering platforms.
• Collaboration with cross-functional teams to align e-commerce efforts with business goals.
• Plan and optimize e-commerce marketing campaigns, manage budgets, and analyze ROI.
• Leading a small team, enabling a culture of innovation and teamwork to achieve departments objectives.
• Generate performance reports on e-commerce performance and use data insights to refine strategies as well as monitor changes in product sales by using web analytics and Excel spreadsheets (pivot tables, VLOOKUP\’s, etc.).

Profil

• University degree with an economic focus (BSc, MSc) and ideally specialization in marketing or equivalent work experience in a similar position
• At least 5 years of relevant professional experience in the marketing sector in a comparable position, preferably in the B2B area
• Experience with online tools (Google AdWords, Google Analytics, etc.) and social media channels (Facebook, LinkedIn, XING, ) as well as dealing with various CMS
• Expertise in developing, maintaining, and analyzing e-commerce platforms and other online applications
• Expertise in Conversion Rate Optimization (CRO), Search Engine Optimization (SEO), SEA, SEM, SMM, PPC and Content Management Systems (CMS), (Citrix), analytical skills, research, and data literacy
• Skills in HTML/CSS, Adobe Creative Suite (InDesign/Photoshop/Illustrator)
• Excellent German and English skills (C1) Sophisticated handling of MS Office (Outlook / Word / Excel / PowerPoint)
• High team orientation and strong communication skills as well as hands-on mentality
• High level of self-motivation and proactivity executing actions/projects within deadlines Self-initiative ideas on improving processes and systems related to marketing

Wir bieten

• An exciting, international corporate environment and a committed, dynamic team as well as an open communication culture
• A salary in line with the market starting at EUR 81.200 gross per year (adjustments according to qualification and experience)
• Various benefits such as flexible working time, supported lunch, home office and professional IT equipment with smartphone & notebook

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