Overview
As Marketing Specialist, you drive cross-channel media campaigns and wholesale activations to raise TAG Heuer’s brand visibility in Central Europe. You own initiatives from planning through execution and analysis, partnering with agencies and stakeholders to deliver memorable brand experiences. You’ll shape local event concepts, optimize activations, and translate insights into future actions. This role blends luxury marketing with hands-on execution in a dynamic, international team.
Leistungen / Benefits
- Jobbike
- Wellpass
- Pluxees
- premium events
- international team
- growth opportunities
Verantwortungsbereiche
- Execute integrated media campaigns across digital, social, video, print and OOH
- Manage campaign timelines and stakeholder alignment from briefing to launch
- Partner with media agencies to optimize performance and visibility
- Analyze results and provide actionable recommendations
- Oversee marketing assets and ensure top-tier execution
- Contribute to annual media planning and strategic initiatives
- Lead wholesale marketing activations and partner campaigns in Central Europe
- Develop local event concepts to boost brand visibility and consumer engagement
- Coordinate with external suppliers and agencies for activations and events
- Create and deploy activation toolkits and assets for wholesale partners
- Identify opportunities to enhance consumer experiences at partner locations
- Measure activation effectiveness and translate learnings into actions
- Build relationships with HQ, agencies, suppliers, and wholesale partners
- Manage multiple projects simultaneously and ensure on-time delivery
- Collaborate across departments to drive marketing initiatives
- Contribute ideas supporting brand growth and excellence
Zentrale Anforderungen
- Bachelor's degree in Marketing, Business Administration, Communications or related field
- Professional experience in Marketing, Media, Events, Luxury, Lifestyle or Consumer Brands
- Strong project management and organizational skills
- Entrepreneurial mindset with proactive hands-on approach
- Strong analytical skills with a performance-driven mindset
- Excellent communication and stakeholder management abilities
- Passion for luxury, sports, lifestyle and creating exceptional brand experiences
- Fluent in German and English (written and spoken)
- Proficient in Microsoft Office, especially PowerPoint and Excel
- projektmanagement
- unternehmerische eigeninitiative
- ausgezeichnete kommunikation
- Microsoft Office
- PowerPoint
- Excel
Marketing Specialist Central Europe (m/f/d) in Oberursel Arbeitgeber: LVMH Moët Hennessy - Louis Vuitton
Als Arbeitgeber bietet Moet Hennessy eine dynamische und unterstützende Arbeitsumgebung, die auf Teamarbeit und individuelle Entwicklung setzt. Mit über 30 Tagen Urlaub, attraktiven Mitarbeiterrabatten und umfassenden Weiterbildungsmöglichkeiten fördert das Unternehmen das Wachstum seiner Mitarbeiter in einem internationalen Umfeld. Die Möglichkeit, in einer der spannendsten Branchen zu arbeiten und gleichzeitig von modernen Arbeitsbedingungen und einem starken Fokus auf Vielfalt und Inklusion zu profitieren, macht Moet Hennessy zu einem hervorragenden Arbeitgeber.
Kontaktdaten:
LVMH Moët Hennessy - Louis Vuitton Recruiting-Team
