Growth Marketing Manager (m/w/d) – Fokus auf datengetriebenes Marketing & AI-Tools

Overview

Masters of Marketing GmbH is a certified training provider that specializes in online‑marketing courses for people who are unemployed and can participate in courses free of charge through an agency voucher. Our courses are delivered by experienced marketing experts and prepare participants for a career in the online‑marketing industry.

Program Objectives

This training program is designed to prepare you for a role in Performance Marketing with a strong focus on the use of Artificial Intelligence in campaign planning, optimisation and analysis. You will acquire data‑driven marketing knowledge, conversion strategies, ad technologies and automation skills, whether you are new to the field or have some marketing experience.

Learning Platform

Our MoM Academy offers an interactive, modern e‑learning platform that enables convenient home‑office study. Course materials, practical assignments and a user‑friendly interface support your learning journey, while experienced instructors and tutors provide guidance throughout.

Learning Content (Overview)

• Fundamentals of online and performance marketing
• Ad management with Google Ads (SEA, Display, YouTube)
• Retargeting, remarketing and funnel strategies
• Conversion optimisation and A/B testing
• Introduction to programmatic advertising and native ads
• Use of AI tools for campaign analysis, budget allocation and ad creation
• Automated dashboards and reporting with AI support

Time Structure

• Full‑time: 6 weeks per module, ideal for a rapid start.
• Part‑time: Approximately 2 months per module, suitable for flexible integration into daily life.

Your Profile

You are registered as unemployed, possess a good level of language skills, and wish to learn how to bring web pages to the top of Google search results. Whether you have editorial experience, technical interest or simply enthusiasm for online marketing, this course offers a perfect entry into the SEO field with AI support.

Personal Prerequisites

• German language skills at least at B2 level
• Interest in search engines, web analysis and digital content
• Willingness to learn, analytical thinking and textual competence
• Registered as unemployed to qualify for the voucher programme

Technical Prerequisites

• Basic PC or tablet skills
• Own laptop, PC or tablet/iPad
• Stable internet connection
• Quiet and suitable home‑office environment

Benefits

• 100% voucher funding: The course is fully financed through the voucher
• Flexible learning: Start anytime, content permanently available
• Individual support: Interactive 1:1 sessions with experts
• Practical learning: Real tasks and applied projects
• Recognised certificates: You will receive the following certificates as evidence of your expertise:

• Google Ads certificates
• Optional: HubSpot certificates
• Masters of Marketing voucher certificate

Call to Action

Ready to start your journey in Performance Marketing with AI? Begin your professional future with us, whether you have prior knowledge or are a career transitioner. Your first step in a new career awaits.