Working Student Employer Branding - Social Media (m/f/d)

Company Description

METRO is a leading international food wholesaler which specialises in serving the needs of hotels, restaurants, and caterers (HoReCa) as well as independent merchants (Traders). Around the world, METRO has approx. 15 million customers who benefit from the wholesale company\’s unique multichannel mix: customers can purchase their goods in one of the large stores in their area as well as by delivery (Food Service Distribution, FSD) – all digitally supported and connected. In parallel, METRO MARKETS is being developed as an international online marketplace for the needs of professional customers which has been growing and expanding continuously since 2019. Acting sustainably is one of the company principles of METRO which has been listed in various sustainability indices and rankings, including MSCI, Sustainalytics and CDP. METRO operates in more than 30 countries and employs over 85,000 people worldwide. In financial year 2023/24, METRO generated sales of €31 billion.

At METRO, we have set ourselves ambitious goals with our \“sCore\“ growth strategy which is closely accompanied by our Fundamentals. These shared values provide us with rules of conduct that are binding for everyone at METRO, in all countries and companies. Our commitment to wholesale is at the forefront of our mission, and we are constantly striving to improve. With our ONE METRO spirit, everyone stands together, bringing curiosity, determination, courage, drive, commitment, and trust. Find out more about METRO at careers.metroag.de.

Job Description

Start: 01.11.2025

Duration: 12-24 months

Working hours: 20h/week, full-time during lecture-free period

What you can expect:

• Following and researching the latest trends in social media, and adjusting them to METRO\’s Employer Branding social media communication
• Coming up with proposals for content, including scripting and captions
• Preparing and organizing weekly video content shooting slots with colleagues
• Creating the content while participating in internal events
• Actively being in front of the camera, acting as one of the main characters in our reels
• Editing and producing videos for our channels, mainly Instagram
• Supporting with online community management
• Aligning communication activities with other teams and departments
• Using different tools to manage our social media channels, as well as track and report our successes

Qualifications

You are the perfect fit:

• Enrollment in final year of Bachelor\’s or Master\’s program for at least one year. Students from the fields of Journalism, Marketing or Business Administration with a focus on Communication, Marketing or Media are preferred
• Experience and passion for working with social media channels, mainly Instagram, TikTok, and LinkedIn
• Experience with editing tools, such as CapCut and Canva
• Experience with MS Office tools, or an ability to quickly learn digital tools
• A strong interest in Employer Branding and a passion for learning and growth
• Excellent communication and interpersonal skills
• Strong time management skills and focus on detail
• The ability to work effectively in a fast-paced and dynamic environment
• Fluency in German and English, both in writing and speaking, is mandatory for this role

Additional Information

What We Offer:

• Work-life balance: Flexible working hours – up to 20 working hours/week – with the option of mobile working in agreement with your line manager, prorated holidays earned based on your contract and working time.
• Mentoring for the duration of your contract (max. 2 years).
• Well-being: Health days with lots of health checks and information about your well-being, company medical care including a range of preventive services, such as flu shots, OTHEB employee assistance program.
• Exciting life on campus: Free gym and sports classes, Rioba coffee bar, canteen with discounted meals for employees, discounts in our wholesale store, and many campus events.