Research Analyst - Beauty (M/F/D)

2025 Global Beauty and Personal Care Trends

Mintel, the world’s leading market intelligence agency, is seeking a consumer-focused research analyst to join its German Reports team in London. In this role, you will develop expertise in a range of beauty & personal care (BPC) categories, focusing on the German market.

Our expert analysts help a wide range of businesses develop the consumer products and services of tomorrow and give them the necessary edge to compete in an ever-evolving, fast-paced environment. At its core, this job is all about understanding consumer trends and behaviour, so we are looking for someone who is interested in people, and what makes them tick.

Job Responsibilities:

1. Research and report writing: You will be researching industry issues and trends that impact company strategy, brand development, innovation and consumer behaviour within the BPC industry in Germany. You will be using a multitude of research tools, including primary and secondary sources, alongside quantitative consumer research, to create insightful reports to a monthly publishing schedule.
2. Consumer research: You will be designing a quantitative consumer survey for each of your reports, identifying key objectives to gain insights into consumer preferences, behaviours and trends.
3. Insight generation: Both as part of the report writing process and in your interactions with clients and industry figures, you’ll need to be able to turn consumer research findings, market data and industry knowledge into actionable insight for clients.
4. Building relationships with clients and industry figures: Mintel’s clients range from small marketing agencies to the most well-known giants of the FMCG and professional services world. Information flows both ways. We help clients understand the markets in which they or their customers are operating, but also draw on their knowledge as part of the report-writing process, conducting trade interviews in order to gain insight into the key issues facing the industry.
5. Working with other Mintel teams: Analysts have daily contact with a wide range of colleagues in other areas of the company. Key contacts include our global team of market analysts, the research services team, who manage consumer research and provide statistical support, our sales team and our PR and marketing teams.

Who We Are Looking For:

• Passion for beauty and personal care: A keen interest in the industry, with existing knowledge of the market landscape in Germany. Knowledge of other markets is a plus.
• Strong communication skills: Ability to communicate effectively, both in writing and in person, with fluency in English and German (minimum C1 proficiency for both).
• Excellent writing ability: A passion for writing and strong storytelling skills.
• Analytical mindset: Comfort with data analysis, including the ability to interpret complex datasets and derive actionable insights.
• Organisational skills: The ability to manage multiple tasks, meet deadlines and oversee key stages of the publishing process.
• Curiosity and eagerness to learn: A drive to expand your knowledge of market research and beauty industry trends.
• Commercial awareness: An understanding of how consumer insights can drive innovation and business growth.
• Flexibility: Availability to travel for client visits as needed.

If you’re passionate about beauty and personal care, eager to understand what drives consumer behaviour and excited to develop your analytical and writing skills, we’d love to hear from you.

#J-18808-Ljbffr