Sales Director Out of Home

h3Director Out of Home (m/f/d) /h3 pThe Manager - Out of Home (OOH) leads the national OOH sales organisation and translates the company's commercial strategy into sustainable, profitable growth across the Swiss market. Reporting directly to the Director, the role leads Regional Managers, Area Managers, Key Account Managers and holds overall accountability for Business Developers. It strengthens strategic customer partnerships, accelerates the 24/7 total beverage portfolio and ensures outstanding execution across OOH channels and outlets. /p h3What you will do /h3 ul liDefine and execute the national OOH sales strategy in line with company priorities, channel plans and the 24/7 total beverage vision. /li liLead, inspire and develop the OOH organisation through Regional Managers, Area Managers, Key Account Managers with overall accountability for Business Developers, engagement, performance and succession planning. /li liTranslate strategy into clear regional, team and individual objectives and lead a disciplined performance-management rhythm across volume, net sales revenue, portfolio mix, distribution, outlet activation, market share, execution and customer satisfaction. /li liOwn the OOH commercial plan, budget and forecast, allocating investments and resources effectively to protect profitability and optimise return on investment. /li liDrive revenue growth management and PL decisions through customer, channel and category insights, using data to identify opportunities, anticipate trends and implement corrective actions. /li liStrengthen route-to-market, customer segmentation, territory design and visit routines to maximise productivity, customer coverage and execution quality. /li liBuild long-term partnerships with strategic customers and guide the team in negotiations, contract management and customer development in accordance with commercial policy. /li liEnsure excellent in-market execution of brand, category and activation plans, including effective deployment of point-of-sale materials, coolers and customer development equipment. /li liPartner with Marketing, Revenue Growth Management, Commercial Finance, Supply Chain, Customer Care, New Business, People Culture and Capability teams to deliver integrated customer solutions. /li liMonitor competitors, customers, consumers and local OOH trends, while championing digital tools, simplification, innovation and responsible change. /li liMaintain a visible leadership presence in the market and reinforce high standards of safety, compliance and responsible business conduct. /li /ul h3What you'll bring /h3 ul liHigher education qualification in business, sales, marketing, hospitality or a related field, or an equivalent combination of education and relevant experience. /li liAt least 8 years of relevant experience in sales, OOH/Horeca or FMCG, including several years of successful leadership experience in a multi-layer field sales organisation. /li liProven track record of delivering profitable growth, commercial execution and customer development across a geographically dispersed market. /li liSolid financial and commercial acumen, including PL ownership, budgeting, forecasting, revenue growth management and interpretation of complex performance data. /li liknowledge of the Swiss OOH/Horeca market and its customer, shopper and consumer dynamics; beverage or FMCG experience is an advantage. /li liProfessional fluency in and English; French and/or Italian is a strong advantage for national market leadership. /li liConfident use of MS Office and digital sales tools; SAP or comparable ERP/CRM experience is an advantage. /li liValid category B driving licence and willingness to travel regularly throughout Switzerland. /li /ul h3Skills and Capabilities /h3 ul liStrong leadership, coaching and talent-development capability, with the ability to set direction, build engagement, manage performance and lead change. /li liExcellent negotiation, influencing and stakeholder-management skills with a customer-first, partnership-oriented mindset. /li liStrategic and analytical thinking combined with a hands-on approach to execution. /li liStrong business, financial and category acumen with confident decision-making based on data and external insights. /li liAbility to collaborate effectively across functions, simplify processes and mobilise teams behind shared priorities. /li liHigh level of accountability, resilience, integrity and commitment to sustainable results. /li /ul h3ABOUT YOUR NEW TEAM /h3 pWe are Coca-Cola HBC - a growth-driven consumer goods business and strategic bottling partner of The Coca-Cola Company. Operating across 29 markets from Europe to Africa, we bottle, distribute, and sell a 24/7 beverage portfolio, creating value for our people, customers and communities. With over 30,000 employees representing 70+ nationalities, we thrive on diversity and opportunity. If you're ready to open your potential and grow with a team that constantly raises the bar, join us at Coca-Cola HBC. /p h3AT COCA-COLA HBC, DIVERSITY HELPS US THRIVE /h3 pIncluding and celebrating different people and opinions is embedded in our growth story. We are committed to fostering diverse teams that reflect the communities we serve, and to creating an inclusive environment where everyone’s unique perspectives are valued and heard. By constantly building a diverse and inclusive workplace, we enrich our decision-making and provide ever more innovative solutions and shared value. /p ul liCoca-Cola HBC Schweiz AGbr/Thurgauerstrasse 134br/8152 Glattpark (Opfikon) /li /ul #J-18808-Ljbffr