Regional Customer Engagement Manager, EURAM

The Position

The Regional Customer Engagement Manager, EURAM acts as the primary regional point of contact between local markets and the global Customer Engagement organization.

The role helps markets navigate Content Hub, Mar Tech, CRM, subscriptions and digital commerce capabilities, routing requests to the right teams and enabling consistent campaign execution across EURAM.

The role is not responsible for demand intake or platform ownership.

It focuses on orchestration, stakeholder alignment, execution support and market adoption of agreed ways of working.

What will you do?

• Serve as the key contact for EURAM markets on Customer Engagement topics.
• Connect markets with the right global teams, product owners and subject matter experts.
• Represent market needs, feedback and execution challenges to global stakeholders.
• Work closely with Regional Marketing Managers to support market execution.
• Support markets in deploying centrally led campaigns across EURAM.
• Coordinate with Content Hub, Channel Activation, Mar Tech and local teams to enable execution.
• Monitor market readiness, campaign progress and adoption status.
• Identify risks, blockers and dependencies, then help route them to the right owners.
• Champion content reuse and a repurpose-first mindset together with the Content Hub team.
• Help markets find and leverage approved content before creating new assets.
• Support adoption of Content Hub ways of working, localization principles and content standards.
• Encourage scalable, compliant and efficient content practices across the region.
• Guide markets to the correct support teams for Mar Tech execution and implementation.
• Support adoption of Veeva Promo Mats, Veeva CRM / One CRM, SFMC and the AI Localization Tool.
• Consolidate market feedback and improvement opportunities for relevant global teams.
• Help translate market challenges into clear business context for platform and capability owners.
• Lead regional Customer Engagement projects from planning through implementation.
• Track milestones, dependencies, risks and progress across markets.
• Share concise regional updates and execution insights with relevant leadership teams.
• Promote continuous improvement by sharing learnings and best practices across EURAM.

Qualifications, Skills & Experience Required

• Bachelor's degree or higher in Marketing, Business, Communications, Life Sciences, Digital Marketing or related field.
• Minimum 7+ years of experience in digital marketing, customer engagement, omnichannel marketing, marketing operations, Mar Tech or commercial excellence.
• Previous pharma, healthcare, medical device or life sciences experience required.
• Experience working in a regulated environment is required.
• Experience leading regional or multi-country initiatives in a global organization.
• Fluent in English.
• Advanced knowledge of Veeva Promo Mats and content lifecycle management.
• Advanced knowledge of Veeva CRM and related business processes.
• Working knowledge of Salesforce Marketing Cloud, e Detailers, the AI Localization Tool and broader Mar Tech ecosystem.
• Strong project management, stakeholder management and influencing skills.
• Ability to operate effectively across global, regional and local teams in a matrix environment.
• Strong communication skills, with the ability to simplify complex topics for markets.

What we offer

• Exciting work in a great team, global projects, international environment.
• Opportunity to learn and grow professionally within the company globally.
• Hybrid working model, flexible role pattern (e. g., even 80% full-time is possible in justified cases).
• Pension and health insurance contributions.
• Internal reward system plus referral programme.
• 5 weeks annual leave, 5 sick days, 15 days of certified sick leave paid above statutory requirements annually, 40 paid hours annually for volunteering activities, 12 weeks of parental contribution.
• Cafeteria for tax free benefits according to your choice (meal vouchers, sport, culture, health, travel, etc.), Multisport Card.
• Vodafone, Raiffeisen Bank and Foodora discount programmes.
• Up-to-date laptop and i Phone.
• Parking in the garage, showers, refreshments, massage chairs, library, music corner.
• Competitive salary, incentive pay, and many more.

Ready to take up the challenge? Apply now!

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Required Skills

Engagement Strategies, Global Leadership, Industry Trend Analysis, Marketing, Market Management, Market Opportunity Identification, Measurement Analysis, Program Management, Relationship Building, Solutions Management, Strategic Alignment, Strategic Planning, Strategy Deployment, Target Market Identification, Team Organization

Preferred Skills