Vista Digital Marketing & Campaign Management in Wien

Full Time (40 h/w)

Klosterneuburg near Vienna, Austria / Home Office possible

€ 50.000* brutto p.a.

Your Responsibilities The VISTA Science Education Team at the Institute of Science and Technology Austria (ISTA) develops engaging science education programs for diverse audiences, making science as a process and cutting-edge research accessible to the wider public. Our activities include the VISTA Science Experience Center, featuring interactive exhibitions and workshop spaces, VISTA summer camps for children, talent development programs, and professional development opportunities for educators. To further strengthen the visibility, reach, and impact of these initiatives, we are looking for a motivated professional to join our dedicated VISTA team in the role of Digital Marketing and Campaign Management. The successful candidate will bring relevant experience in digital marketing, data-driven campaign planning, and audience engagement on emerging communication channels, ideally gained in a science center, museum, cultural, educational, or comparable public-facing environment.

Develop and continuously refine the overall marketing and audience development strategy for the VISTA Science Experience Center

Plan, manage and evaluate integrated multi-channel marketing campaigns across digital and offline channels to increase awareness, visitor numbers and engagement

Develop campaign strategies for exhibitions, events, educational programs and public engagement initiatives, including defining target audiences, messaging, channel mix and KPIs

Manage the marketing ecosystem, including digital and OOH advertising, email and social media marketing, SEO, and SEM

Analyze campaign performance using web analytics and marketing data, derive actionable insights and continuously optimize marketing activities

Develop and implement a social media content strategy, editorial planning and paid social campaigns in collaboration with VISTAs and ISTAs Social Media Manager

Coordinate and manage the production of marketing assets including videos, campaign visuals, advertisements, and promotional materials together with internal and external partners

Manage the interface to external agencies and creative service providers for campaign execution and media production

Support in developing co-marketing initiatives and partnerships with tourism organizations, cultural institutions, media partners and regional stakeholders

Ensuring a consistent brand voice across all marketing and communication activities

Monitor marketing trends, digital innovations and emerging communication channels to continuously improve VISTA's marketing activities

Work closely with the ISTA Communications team to ensure alignment of marketing and communication activities with the institutional brand and communication strategy

Develop and implement PR-initiatives for VISTA in collaboration with external and internal partners

Excellent written and verbal communication skills in German and English

Your Profile

University degree in Marketing, Communications, Business, Digital Media or a related field, or equivalent professional experience

Several years of experience in digital marketing, campaign management or audience development

Proven experience planning and executing integrated marketing campaigns

Strong knowledge of digital marketing including SEO, SEM, Google Analytics (GA4), paid social advertising, email marketing and CRM

Experience in managing websites using CMS platforms and optimizing user journeys

Experience with marketing automation and performance marketing is an advantage

Experience working with creative software such as Adobe Creative Suite, Canva and Figma

Understanding of SEO best practices, accessibility standards, and content optimization

Strong project management skills and experience coordinating external agencies and service providers

Creative mindset combined with a data-driven approach to decision making

Ability to translate organizational goals into effective marketing strategies

Excellent organizational and prioritization skills while managing multiple campaigns simultaneously

Passion for science education, museums and public engagement

Strong team player and interpersonal skills

Detailed understanding of diverse target groups and stakeholders, in particular visitors, scientists and educators

Flexible working hours (e.g. for occasional evening events)

Criminal record certificate (Strafregisterauszug), written consent to the VISTA Code of Conduct for child protection

ISTA is growing. Grow with us! Institute of Science and Technology Austria (ISTA) is a constantly growing international institute for conducting world-class research in mathematics, computer science, life sciences & physical sciences. We strive to recruit passionate professionals from across the world over all fields who strive to support our goal of excellent research. Located within a beautiful campus on the outskirts of Vienna, we offer multiple opportunities for personal growth in a stable working environment.

ISTA promotes a diverse and inclusive working environment and is committed to the principle of equal employment opportunity for all applicants, free of discrimination. All employment decisions at ISTA are based on job requirements, qualifications, merit and organizational needs. We strongly encourage individuals from underrepresented groups to apply.

Your Benefits

Education & training

Cafeteria

Childcare

Free shuttle bus

Multiple health offers

Pension insurance

This position comes with possible overpayment depending on education, qualification and work experience. For more information on how ISTA processes your personal data, please refer to www.ista.ac.at/data-protection.

Your Contacts Ina Haas

Recruiting and Employee Development

+43 2243 9000 1123

recruiting@ista.ac.at

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