Auf einen Blick
- Aufgaben: Lead consumer insights for innovative coffee projects at Nespresso HQ.
- Arbeitgeber: Join Nestlé, the world's largest food and beverage company with a commitment to quality and sustainability.
- Mitarbeitervorteile: Enjoy flexible work arrangements, career development opportunities, and a culture of diversity and inclusion.
- Warum dieser Job: Be part of a B Corp certified company that values innovation and positive change in the coffee industry.
- Gewünschte Qualifikationen: University degree in Marketing and 6+ years in Consumer and Market Insights required.
- Andere Informationen: Work in a diverse team of over 90 nationalities and challenge the status quo.
Das voraussichtliche Gehalt liegt zwischen 43200 - 72000 € pro Jahr.
The Nestlé Group is the world's largest food and beverage company with 92.6 billion Swiss Francs in sales in 2019. It is present in 187 countries around the world, has 403 factories and its 291'000 employees are committed to Nestlé's purpose of enhancing quality of life and contributing to a healthier future. Nestlé offers a wide portfolio of products and services for people and their pets throughout their lives. Its more than 2000 brands range from global icons like Nescafé or Nespresso to local favourites. Company performance is driven by its Nutrition, Health and Wellness strategy. Nestlé is based in the Swiss town of Vevey where it was founded more than 150 years ago. Learn more about our Group and reasons to join us on Consumer and Market Insights Manager At Nespresso, we believe that we can elevate the world of coffee to drive a positive impact and be a force for good. We place our people at the heart of our success – all 14,000 of them. To achieve this, we live by four behaviors. We Inspire, we Care, we Act, and we iNnovate. Want to be part of this exciting journey? Join the Nespresso team- Reimagine what coffee can be. Reimagine what you can become. Position Snapshot Location: Vevey, Switzerland Company: Nespresso HQ Act. Rate: Full-Time Act. Rate 100% Type of contract : 1-year temporary contract with possibility to extend Ideal starting date: March 2025 What we offer at Nespresso Exciting opportunities to develop your career your way Flexible working arrangements – facilitating creativity and collaboration A culture of diversity, inclusion and belonging where individuality is celebrated, and you can be the real you Quality and sustainability at the core of who we are and a critical vision of driving positive change The opportunity to be part of a B Corp certified company and one of the world's most trusted brands Don't hesitate to connect with us during the recruitment process to learn more. Position Summary As a \“ Consumer and Market Insights Manager \“, You will be responsible for leading consumer learnings for innovation projects at Nespresso HQ. This includes overseeing projects related to coffee, machine development, and exploring new territories in both B2C and B2B markets. Your role will be crucial in ensuring that impactful innovations are delivered to consumers, focusing on highly desirable, differentiated, and viable propositions. A Day in the Life of a Consumer and Market Insights Manager Be a strategic partner for innovation product marketing and R&D teams, bringing consumer insights into the innovation journey and ensuring their implementation and visibility across cross-functional teams Lead the annual Nespresso HQ innovation program, identifying growth opportunity spaces, running ideation workshops, and systematically testing high potential ideas Develop and drive consumer, market, and brand understanding for mid-long term innovation, identifying knowledge gaps and leading new research initiatives Translate business questions into research plans, brief external agencies, and develop research projects that address identified business needs Challenge pre-conceived ideas from innovation product marketing and R&D teams, leveraging past research insights to understand and meet consumer wants and needs Monitor fieldwork and data analysis processes, maintaining high quality and research standards Communicate research results through compelling narratives that advise and impact decisions at all levels What will make you successful University degree in Marketing or equivalent At least 6 years of experience in Consumer and Market Insights (agency and/or client side) Strong communication analytical skills Experience in qualitative and quantitative research techniques for innovation, communication, and branding Ability to design research plans and lead projects with budget, supplier, research and schedule management Curiosity and experience uncovering consumer opportunities and trends Fluent in English, any other language is an asset. Nestlé is committed to the accessibility of its recruitment process. If you require an adaptation during the recruitment process, please do let us know so we can support you effectively. All information will be treated confidentially. At Nespresso, we've built a culture of care and inclusion, making sure everyone can be their bold selves, while growing with the company. We innovate, dare to try, learn and scale up in a fast paced, digital and connected environment. With a diverse workforce made up of over 90 nationalities across 58 countries, you can be a part of an innovative culture, where supportive people help each other. One where anyone is encouraged to challenge the status quo and have an impact on the future for one of the biggest sustainable companies. Whatever your role, you'll find you can drive real change and spread your enthusiasm. Join the place where you can thrive, you feel, you belong, you are inspired to be and do your best. jid62b163fafr jit0312afr
Consumer and Market Insights Manager Arbeitgeber: Nespresso HQ
Kontaktperson:
Nespresso HQ HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Consumer and Market Insights Manager
✨Tip Number 1
Familiarize yourself with Nespresso's product portfolio and recent innovations. Understanding their current offerings and how they align with consumer trends will help you demonstrate your insights during the interview.
✨Tip Number 2
Prepare to discuss specific examples of how you've used consumer insights to drive innovation in previous roles. Highlighting your experience with both qualitative and quantitative research techniques will showcase your expertise.
✨Tip Number 3
Network with current or former employees of Nespresso on platforms like LinkedIn. Gaining insider knowledge about the company culture and expectations can give you a competitive edge in your application.
✨Tip Number 4
Stay updated on industry trends related to coffee and consumer behavior. Being able to discuss recent developments and how they might impact Nespresso's strategy will demonstrate your passion and commitment to the role.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Consumer and Market Insights Manager
Tipps für deine Bewerbung 🫡
Understand the Role: Take the time to thoroughly read the job description for the Consumer and Market Insights Manager position. Understand the key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customize your CV to highlight relevant experience in consumer insights, market research, and innovation projects. Use specific examples that demonstrate your analytical skills and ability to communicate findings effectively.
Craft a Compelling Cover Letter: Write a cover letter that not only showcases your qualifications but also reflects your passion for coffee and innovation. Mention how you align with Nespresso's values of care, inspiration, action, and innovation.
Showcase Your Research Skills: In your application, emphasize your experience with both qualitative and quantitative research techniques. Provide examples of past projects where you successfully translated business questions into actionable research plans.
Wie du dich auf ein Vorstellungsgespräch bei Nespresso HQ vorbereitest
✨Understand the Company Culture
Before your interview, take some time to research Nespresso's culture and values. They emphasize inspiration, care, action, and innovation. Be prepared to discuss how your personal values align with theirs and provide examples of how you've embodied these behaviors in your previous roles.
✨Showcase Your Analytical Skills
As a Consumer and Market Insights Manager, strong analytical skills are crucial. Be ready to discuss specific projects where you utilized qualitative and quantitative research techniques. Highlight how your insights led to impactful decisions or innovations in past roles.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving abilities and creativity. Think about how you would approach identifying growth opportunities or leading ideation workshops. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Communicate Effectively
Effective communication is key in this role. Practice articulating complex ideas clearly and concisely. Prepare to present your past research findings in a compelling narrative that demonstrates how they influenced business decisions. This will showcase your ability to communicate insights effectively across teams.