Job Title: Marketing Specialist – EdTech & AI Growth
Location: Remote / Hybrid
Type: Part-time or Full-time
Team: Growth & Brand
Reports to: Founders / Head of Growth
About Nuclear
Nuclear is an AI-powered note-taking app designed to make learning faster, smarter, and more interactive. With features like fill-in-the-blank generation, adaptive quizzes, editable summaries, and "Ask Nuclear" AI Q&A, we’re building a better way for students and self-learners to actually retain what they study.
We’re a small team with big ambition, looking for creative, data-driven minds who care deeply about education, tech, and what happens when those two meet.
What You’ll Do
- Craft and execute marketing strategies to drive awareness and signups among students, self-learners, and study communities.
- Run experiments across paid ads, organic content, and referral loops to find scalable channels.
- Write compelling copy for landing pages, app store listings, and campaigns (email, socials, etc.).
- Work with designers to produce branded content (posts, videos, explainers).
- Track KPIs like CAC, retention, CTR, and conversion funnels — and optimize based on insights.
- Build and grow our social media presence, especially on TikTok, Instagram, Reddit, and YouTube.
- Collaborate with student creators, influencers, and community partners.
What We’re Looking For
- Experience with digital marketing in a startup or fast-paced environment.
- Strong writing skills and storytelling instincts (especially for Gen Z and student audiences).
- Familiarity with tools like Google Analytics, Meta/TikTok Ads Manager, etc.
- You don’t need a marketing degree — just results, experiments, and insight.
Bonus Points
- You’ve marketed a product you genuinely loved using.
- You understand the grind of being a student — and how better tools could help.
- You’ve run or participated in ambassador programs, online communities, or content series.
Perks
- Real ownership over strategy and content direction.
- Flexible hours and async workflow.
- Early team equity (if full-time).
- Room to grow into Head of Marketing or Growth Lead as we scale.
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