Specialist - Brand Activation, Southern Germany (Munich)

In shortWelcome to On One of the World's fastest-growing premium sportswear brands.At On, we're redefining the future of sportswear and we're looking for a dynamic and results-driven Brand Activation Specialist to support the Southern region of Germany, with a key city focus on Munich.As a Brand Activation Specialist at On you will work with the local market team to develop and deliver the brand activation plan. You will build authentic, meaningful relationships and partnerships that position On at the heart of our communities – helping grow On's fan base and connection with runners and movers. You are a true brand ambassador, consistently driving engagement with the brand and are deeply connected to what is happening within our community.Your missionDriving brand education is at the heart of being a Brand Activation Specialist at On.

Assuring that On's in store employees and retail partners are always up to date with the latest brand and product training. Your goal is to facilitate successful communication of On's brand history and innovative product technology to our customers in order to turn retail into On fans.Building and strengthening relationships with retail partners and local communities is in the DNA of this role. This will involve coordinating and executing trade marketing and selling events in close collaboration with internal commercial teams to amplify On's brand E.g running or product test events.Acting as the hands on the ground and supporting the Marketing team by ensuring the highest quality of visual merchandising and POS installations to showcase On's products.Taking initiative to engage, educate and manage freelance brand activation and VM team and supporting coordination or their work schedules.Administration of all of your activities in our CRM-Software.

This is a small but crucial part of your contribution to your team.Your storyTypically 2-3+ years experience in brand activation, technical representation, retail, marketing, or events.Entrepreneurial and people-driven, with a passion for movement and strong ties to sports and community building.Strong knowledge of Munich's cultural and sport/movement communities; collaborate with specialists to design and deliver activations that resonate across Southern Germany, with a key city focus on Munich.Ideally you have some knowledge of the sports B2B retailer landscape across Southern Germany.Fluent German (C1+) and proficient English, essential for the regional scope of the role and as English is On's shared professional language.A valid driver's license and ability to drive and travel for business needs are essential to fulfill job responsibilities. Reasonable accommodations will be considered in accordance with applicable laws.Experienced in working closely with brand marketing teams to execute impactful campaigns.Passion & technical understanding for products and their visual merchandising in retail and events.Adept at stakeholder collaboration to ensure activations align with brand and business goals. Adaptable, hands-on, and solution-oriented in dynamic environments.Eager to attend global sales conferences and industry events.Committed to driving sales & marketing initiatives to reach targets.Excellent communication and relationship-building skills to excite partners and communities.Self-motivated, resourceful, and organized with strong project management abilities.

Able to manage workload autonomously.Flexibility to work on weekends, if needed.Embodies On's 5 spirits (explore our career page for more). A true team player.What We OfferOn is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically – to stay active, to learn, explore and innovate.

Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose.On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.