Auf einen Blick
- Aufgaben: Support and execute regional marketing plans, including events, campaigns, and content creation.
- Arbeitgeber: Join a dynamic global demand generation team focused on innovative marketing strategies.
- Mitarbeitervorteile: Gain hands-on experience with remote work flexibility and opportunities for travel across EMEA.
- Warum dieser Job: Be part of a collaborative culture that drives brand awareness and business growth.
- Gewünschte Qualifikationen: Fluent in German and English with 2 years of marketing experience, preferably in software.
- Andere Informationen: Opportunity to work with global teams and develop skills in digital marketing tools.
Das voraussichtliche Gehalt liegt zwischen 36000 - 60000 € pro Jahr.
As the Regional Field Marketing Specialist, you will play a pivotal role in our global demand generation team and will report into the Senior Regional Marketing Manager. You will support and help execute the regional marketing plan that includes direct and channel partner activities, integrated campaigns, ABM programs, digital programs, in-person and virtual events and webinars across the EMEA region. The role will collaborate closely across the Marketing & Sales organization to create a marketing plan that delivers maximum impact through tailored activities – to generate new business and pipeline, drive cross sell/upsell opportunities, accelerate pipeline, and increase brand awareness.
WHAT YOU WILL DO:
Events
· Event promotion (in-person and virtual): building lists, emails and landing pages in HubSpot, managing creative production of promotional materials
· Event Execution (in-person and virtual): Onsite marketing support for field events
· Webinar Promotion: Collaborate with marketing teams to create engaging content and promotional materials for webinars
· Webinar Administration: Coordinate all aspects of webinar preparation, including logistics, hosting, and post-event follow-up
Campaigns
· Integrated and ABM campaigns: support campaign orchestration, creative development and execution using 6sense, HubSpot and other relevant marketing channels
Localized Content
· Support in the creation and publishing of localized content
Operations
· Marketing lead processing: qualification, upload and tracking on Salesforce.com of all leads across events, digital campaigns, and other marketing initiatives
· List build, targeting & segmentation: enrich and cleanse imported lists, database, and audit and segment for successful campaign execution
· Reporting & communication: contributing to activity launch announcements, post-activity recaps and campaign result reports
WHAT YOU WILL HAVE:
· Fluency in German and English
· Minimum 2 years of related marketing experience
· Minimum 1-2 years of relevant experience in software companies, preferably Security and or SaaS
· Bachelor’s degree in marketing, business administration, or related field
· Experience with Salesforce, HubSpot, or similar MAP or CRM platforms
· Comfortablility working with global teams across various time zones
· Strong understanding of digital touchpoints such as online advertising, interactive webinars/virtual events, content marketing.
· Strong analytical skills and data-driven thinking
· Ability to travel 30-35% of the time throughout EMEA
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Regional Field Marketing Specialist Arbeitgeber: One Peak Partners LLP
Kontaktperson:
One Peak Partners LLP HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Regional Field Marketing Specialist
✨Tip Number 1
Familiarize yourself with HubSpot and Salesforce, as these tools are crucial for the role. Consider taking online courses or tutorials to enhance your skills in these platforms, which will help you stand out during the interview process.
✨Tip Number 2
Network with professionals in the marketing field, especially those who have experience in EMEA markets. Attend industry events or webinars to connect with potential colleagues and learn more about the latest trends in regional marketing.
✨Tip Number 3
Showcase your understanding of integrated campaigns and ABM strategies by preparing examples of past projects you've worked on. Be ready to discuss how you contributed to successful marketing initiatives and the impact they had on business growth.
✨Tip Number 4
Highlight your fluency in both German and English during conversations. Being bilingual is a significant asset for this position, so be prepared to demonstrate your language skills in both written and spoken formats.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Regional Field Marketing Specialist
Tipps für deine Bewerbung 🫡
Understand the Role: Make sure to thoroughly read the job description for the Regional Field Marketing Specialist position. Highlight key responsibilities and required skills, such as experience with HubSpot and Salesforce, to tailor your application accordingly.
Tailor Your CV: Customize your CV to reflect relevant marketing experience, especially in event promotion and campaign execution. Use specific examples that demonstrate your ability to generate leads and increase brand awareness.
Craft a Compelling Cover Letter: Write a cover letter that showcases your fluency in both German and English, and your understanding of digital marketing strategies. Mention your experience in software companies and how it aligns with the company's goals.
Highlight Analytical Skills: Emphasize your strong analytical skills and data-driven thinking in your application. Provide examples of how you've used data to inform marketing decisions or improve campaign performance in previous roles.
Wie du dich auf ein Vorstellungsgespräch bei One Peak Partners LLP vorbereitest
✨Showcase Your Marketing Experience
Be prepared to discuss your previous marketing roles, especially in software companies. Highlight specific campaigns you've worked on and the impact they had on lead generation and brand awareness.
✨Demonstrate Your Event Management Skills
Since the role involves event promotion and execution, share examples of events you've managed. Discuss how you handled logistics, created promotional materials, and engaged attendees both in-person and virtually.
✨Familiarize Yourself with Tools
Make sure you know your way around Salesforce, HubSpot, and any other relevant marketing platforms. Be ready to explain how you've used these tools to track leads and manage campaigns effectively.
✨Prepare for a Collaborative Discussion
This position requires close collaboration with sales and marketing teams. Think of examples where you've successfully worked with cross-functional teams to achieve marketing goals and be ready to discuss them.