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- Aufgaben: Lead and optimize performance marketing campaigns on social media platforms to boost hotel bookings.
- Arbeitgeber: Join a dynamic team focused on promoting stunning hotels in the DACH market.
- Mitarbeitervorteile: Enjoy a creative work environment with opportunities for professional growth and development.
- Warum dieser Job: Be part of a vibrant culture that values creativity and data-driven decisions in marketing.
- Gewünschte Qualifikationen: 3+ years in performance marketing, strong project management skills, and proficiency in design tools required.
- Andere Informationen: Fluent German and English skills are essential; remote work options may be available.
Das voraussichtliche Gehalt liegt zwischen 43200 - 72000 € pro Jahr.
Your tasks
- Developing, implementing and optimizing customized performance marketing campaigns on the platforms Instagram, Facebook, LinkedIn, Pinterest and TikTok to increase bookings and brand awareness of the most beautiful hotels in the DACH market
- Carrying out A/B tests to increase campaign efficiency, identifying concrete optimization measures
- Managing the campaign budget, carrying out regular cost-benefit analyses
- Monitoring and analyzing market trends and competitive activities
- Support in other performance areas such as SEO/SEA
Your profile
- At least 3 years of professional experience in performance marketing with a focus on social
- Experience in project management and leading client projects
- In-depth knowledge and practical experience in placing and optimizing ads for relevant platforms
- Experience in the creation of design assets and sound knowledge of common design tools (e.g. Adobe Creative Suite, Canva)
- Ideally knowledge of SEO/SEA and their practical application
- Strong analytical skills and a good understanding of data-driven decisions
- Creativity and an eye for appealing design and target group relevant content
- Excellent communication skills as well as an independent and structured way of working
- Very good written and spoken German & English skills
Further information
Your contact person
Marina Schmidt, Talent Acquisition Manager
#J-18808-Ljbffr
Performance Marketing Manager with focus on Social Media (m/f/d) - Berlin Arbeitgeber: Online Birds GmbH
Kontaktperson:
Online Birds GmbH HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Performance Marketing Manager with focus on Social Media (m/f/d) - Berlin
✨Tip Number 1
Fokussiere dich auf deine Erfahrung im Performance Marketing, insbesondere in sozialen Medien. Bereite konkrete Beispiele vor, wie du Kampagnen erfolgreich entwickelt und optimiert hast, um deine Fähigkeiten zu demonstrieren.
✨Tip Number 2
Zeige deine analytischen Fähigkeiten, indem du dich mit aktuellen Markttrends und Wettbewerbsaktivitäten auseinandersetzt. Bereite dich darauf vor, diese Erkenntnisse in einem Gespräch zu teilen und wie sie deine Strategien beeinflussen könnten.
✨Tip Number 3
Nutze dein Wissen über Design-Tools, um kreative Ansätze für Kampagnen zu präsentieren. Überlege dir, wie du ansprechende Inhalte erstellen kannst, die die Zielgruppe ansprechen und die Markenbekanntheit steigern.
✨Tip Number 4
Bereite dich darauf vor, über deine Projektmanagementfähigkeiten zu sprechen. Zeige, wie du erfolgreich Kundenprojekte geleitet hast und welche Methoden du verwendet hast, um die Effizienz zu steigern und Budgets zu verwalten.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Performance Marketing Manager with focus on Social Media (m/f/d) - Berlin
Tipps für deine Bewerbung 🫡
Understand the Role: Make sure to thoroughly read the job description for the Performance Marketing Manager position. Understand the key responsibilities and required skills, especially focusing on social media platforms like Instagram, Facebook, LinkedIn, Pinterest, and TikTok.
Highlight Relevant Experience: When writing your CV and cover letter, emphasize your at least 3 years of experience in performance marketing. Provide specific examples of campaigns you've managed, particularly those that involved A/B testing and budget management.
Showcase Your Skills: Demonstrate your knowledge of design tools such as Adobe Creative Suite and Canva. Include any relevant projects where you created design assets or optimized ads, as this is crucial for the role.
Tailor Your Application: Customize your application materials to reflect the company's focus on the DACH market and the hospitality industry. Use keywords from the job description to align your experience with their needs, and ensure your German and English language skills are clearly stated.
Wie du dich auf ein Vorstellungsgespräch bei Online Birds GmbH vorbereitest
✨Showcase Your Campaign Success
Be prepared to discuss specific performance marketing campaigns you've managed, especially on social media platforms. Highlight the results you achieved, such as increased bookings or brand awareness, and be ready to explain the strategies you used.
✨Demonstrate Analytical Skills
Since the role requires strong analytical skills, come equipped with examples of how you've used data to drive decisions. Discuss any A/B tests you've conducted and the insights gained from them to optimize campaign performance.
✨Familiarize Yourself with Design Tools
As the job involves creating design assets, mention your experience with tools like Adobe Creative Suite or Canva. If possible, bring a portfolio showcasing your design work that aligns with the target audience.
✨Prepare for Questions on SEO/SEA
Even if the focus is on performance marketing, having knowledge of SEO and SEA can set you apart. Be ready to discuss how these areas can complement social media campaigns and share any relevant experiences you have.
