You should have top-notch social media lead generation skills with a penchant for taking complex concepts and explaining them in easily-digestible ways using images, videos, infographics and great copy. Additionally, you’ll be a bit obsessed with number-crunching analytics.
You may be the perfect match if you have extensive skills in:
- Developing value propositions
- Online lead generation
- Facebook Ads
- YouTube Marketing
- Google Analytics
- Familiarity with the Scientific Method
Bonus points if you are fluent in English and Spanish or have experience:
- Scripting, recording, or editing Video for marketing
- Marketing in Canada
- Generating leads in Google Search, Google Display, and Bing Search campaigns
- Improving website performance with conversion rate optimization
- Have graphic design or infographic creation skills
- Marketing with LinkedIn
- Email marketing campaigns
What will be expected of you
- Manage 25+ digital accounts. (most have less than $1000/month budgets but can go up to $10k/month)
- Develop new Youtube, Facebook and Instagram lead-generation strategies including campaign setup, targeting, ad creation and ongoing optimization.
- Cultivate a relationship and clearly communicate in clear, concise language with all of your clients.
- Outline new landing page ideas for our team to develop on WordPress.
- Apply conversion rate optimization to websites to continually improve our clients’ Return On Investment.
- Analyze performance in Google Analytics to find areas to improve.
- Analyze Google Search Ads, SEO, and Social Media performance to optimize limited budgets to the areas that generate the best results.
- Invest time each week in your education to stay on top of the latest internet marketing trends.
- Develop new ideas and methods for generating leads online for small, service-based businesses.
- Be awesome and have fun!
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