Senior CRM Manager

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Join to apply for the Senior CRM Manager role at Oviva

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At Oviva, we’re on a mission to build a healthier future for all by making care for weight-related conditions more accessible and effective. We combine behavioural therapy, cutting-edge technology, and a team of passionate experts to deliver app-based healthcare programs that change lives.

We’ve already helped almost 1 million people across Europe and continue to grow rapidly in the UK, Switzerland, Germany, and now Poland. If you’re excited about the intersection of tech and health, Oviva is the place for you.

The Role

We’re looking for an experienced Senior CRM Manager to join our Product team. This pivotal role focuses on enhancing our patient engagement through strategic CRM journeys across the Swiss market.

Reporting to the Head of CRM, you will partner closely with our Swiss market team, product managers, and engineers. Your goal: shape and refine automated onboarding and retention experiences via Salesforce Marketing Cloud.

Key Responsibilities

• Lead and deliver end-to-end CRM campaigns and journey automations using Salesforce Marketing Cloud.
• Collaborate with cross-functional teams to ensure CRM strategies align with business needs and patient insights.
• Utilise multiple data sources to create dynamic, personalised campaigns.
• Monitor, analyse, and report on CRM effectiveness using tools like Google BigQuery and DataStudio.
• Continuously optimise data integration and CRM setup in partnership with the engineering team.

About You

You thrive in a fast-paced, purpose-driven environment and have a knack for solving complex problems with smart, user-focused solutions. You are driven by results, embrace feedback, and foster collaborative success.

You’ll Need:

• At least 3 years’ experience in CRM or marketing automation.
• Hands-on experience with Salesforce Marketing Cloud or similar platforms.
• Proficiency in SQL and tools for data visualisation and campaign analysis.
• Excellent stakeholder management and communication skills in German (min. B2) and English.
• A proactive, analytical, and customer-centric mindset.

What We Offer

• An opportunity to make a meaningful impact in revolutionising digital healthcare.
• Exciting and rewarding role in a high-growth environment.
• Training and development opportunities, with a personal learning allowance.
• Flexible and remote working that enables you to work in a way that suits you.
• Home working allowance to personalise your workspace.
• Competitive salary & company pension.
• 30 days holiday.

At Oviva, having a culture that people want to work in is incredibly important to us. We do this by keeping our values at the forefront of everything we do:

We put the patient first. We empower our teams. We make it happen.

Oviva is passionate about creating an inclusive culture that encourages, supports, and celebrates the diverse voices of our employees. We are a truly inclusive place to work, where everyone can be themselves and everyone is welcome.

We welcome and encourage applicants from all backgrounds and identities, including but not limited to race, ethnicity, gender, sexual orientation, age, ability, religion, and socioeconomic status. We actively seek candidates with unique perspectives to help us build a stronger, more inclusive team.

We’re proud to be a Disability Confident Employer.

Ready to make an impact? Apply now!

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Product Management

• Industries

  Hospitals and Health Care

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