Conversion Rate Optimization Manager (m/f/d) - Berlin

The simple way to live safely. We are Patronus. We are more than just a provider of smart emergency watches. We are true visionaries. As a modern healthtech start-up from Berlin with strong investors behind us, we are determined to improve the everyday lives of elderly people around the world, to make it safer and more independent. That\’s what we achieve with our revolutionary Patronus watch. Although not recognizable as an emergency device at first glance, it enables users to call for help easily and immediately, anytime and anywhere. This way, we provide an extra dose of safety and we can save lives in the truest sense of the word. However, the Patronus watch itself is only the door opener to develop numerous other groundbreaking products to improve the lives of older people, their relatives and their caregivers. Our vision is to use the enormous possibilities of modern technology to provide the best possible healthcare for our customers. In this way, we contribute to making the healthcare system more effective – and ensure a life worth living. Your Impact As we strive to accomplish our vision and continue to grow, we are currently looking for a CRO Manager to join our team. In this role, you will work closely with our head of marketing and collaborate with Marketing, Product, and Business Intelligence teams to optimize customer experiences and improve conversions. Your Mission Deelop and Execute CRO Strategies to improve conversion rates across all customer touchpoints. Define KPIs for CRO initiatives and ensure consistent measurement and reporting. Analyze and Optimize Conversion Funnels, identifying drop-off points and opportunities for improvement. Design and Run A/B and Multivariate Tests to evaluate hypotheses and improve performance. Use Tools like VWO, Google Analytics, and Hotjar to monitor user behavior and uncover actionable insights. Collaborate with Internal Teams to align CRO efforts with broader business goals. Deliver Regular Reports on CRO efforts, test results, and key metrics to stakeholders. Your Talent 2+ years of hands-on experience in Conversion Rate Optimization. Strong expertise in A/B testing, multivariate testing, and user behavior analysis. Proficiency with tools like Google Analytics, Mixpanel, Hotjar, and experimentation platforms (e.g., Optimizely, VWO, Google Optimize). Basic understanding of HTML, CSS, and JavaScript. A clear grasp of key CRO metrics and the ability to present findings effectively. Experience optimizing subscription funnels and managing competing priorities. Excellent German and English skills (minimum B2 level). Our Offer Wellbeing: Urban Sports Club membership for your fitness Family & Friends coupon for the Patronus watch 26 days of vacation, increasing by 2 days annually, up to a maximum of 30 days per year Learning & Development: Udemy for unlimited learning and growth Clearly structured career framework for your professional development 360-degree feedback sessions (2x per year) for your professional and personal development Compensation: Exclusive corporate benefits with great offers Discounts at restaurants near the office Free choice of hardware (MacBook or Lenovo) Mobility & Flexibility: Modern office located centrally in Friedrichshain Snacks, drinks, and everything you need to work available at the office Job ticket subsidy Up to 2 days per week working remotely from home Company Culture: Regular company and team events to foster our team spirit Teamwork over individualism – together, we achieve more Develop a product that provides real societal value One volunteering day per year, where we can do something good together Are you curious? Become a part of our team and make a difference! We are looking forward to getting to know you! We value diversity. In our teams, we welcome people of various perspectives and skill levels, as well as diverse backgrounds, gender identities, sexual orientations, personal expressions, ethnicities, religious beliefs, and with or without disabilities. Every decision in our talent process is based on qualifications, performance and individual company needs.