Senior Systems Product Manager, GTM Systems (d/f/m)

Personio's intelligent HR platform helps small and medium-sized organizations unlock the power of people by making complicated, time‑consuming tasks simple and efficient.

Our team of 1,500 Personios is building user‑friendly products that delight our 15,000+ customers and their 1.5 million employees.

Ready to make an impact from day one?

Sr. Systems Product Manager — Sales Systems (Lead-to-Order)

Role Overview

We are seeking a sales-focused and technically adept Systems Product Manager to lead the evolution of the Sales technology landscape.

You will take full ownership of the product roadmap for systems and automations driving our go‑to‑market engine — spanning lead generation, opportunity management, and CPQ‑enabled quoting through to order execution.

Operating at the nexus of business process design and AI‑driven automation, you will empower the Sales function to scale with precision and speed.

Embedded within the Lead-to-Order pod of Business Systems, you will collaborate with Sales leadership, Rev Ops, and Engineering to translate complex business needs into high‑impact product outcomes.

What You Will Do

• Lead-to-Opportunity (L2O)
• Direct the L2O systems strategy — encompassing lead ingestion, data enrichment, and scoring models through to opportunity qualification.

Prioritize key initiatives and communicate how technical investments accelerate pipeline velocity and conversion efficiency.

• Collaborate with Sales leadership and Marketing/Rev Ops to architect system capabilities that mitigate lead leakage and optimize routing precision, providing leadership with enhanced visibility into top‑of‑funnel health.
• Identify and implement AI‑driven automation within the L2O lifecycle — ranging from intelligent routing protocols to predictive lead qualification and seller‑facing recommendations.
• Opportunity-to-Order (O2O)
• Lead the O2O technology roadmap — from opportunity lifecycle management through CPQ quoting, automated approvals, and order execution.

Define strategic business cases to drive sales cycle speed and ensure revenue predictability.

• Manage the quote‑to‑order transition for all business segments, configuring pricing logic and approval workflows within CPQ while ensuring seamless data integration into downstream financial systems.
• Drive systems readiness for New Product Introductions (NPI), partnering with PMM and Finance to model new SKUs and bundles in the CPQ stack to ensure immediate seller accuracy upon launch.
• Leverage AI and automation to streamline the O2O journey, implementing features like assisted quote generation and data‑backed pricing insights for the Sales and Deal Desk teams.
• Across the End-to-End Process
• Architect scalable solutions across the Salesforce ecosystem — including Sales Cloud and CPQ — translating complex commercial logic into robust system configurations and a prioritized technical backlog.
• Translate stakeholder requirements into impactful product outcomes, defining clear workflows and acceptance criteria with Engineering while articulating the operational value of every release.
• Manage the full delivery lifecycle — from discovery and design through release management and post‑launch adoption — ensuring quality execution in partnership with Engineering leads.
• Optimize the Lead-to-Order ecosystem by identifying workflow bottlenecks and system gaps, quantifying impact to prioritize high‑value process improvements.
• Serve as a strategic partner to Sales and Rev Ops leadership, communicating roadmap progress in business terms and leveraging data insights to influence the future of sales operations.
• What You Will Bring
• 3–5+ years of experience in systems product management or Rev Ops, with a track record of owning B2B Saa S sales technology and quoting platforms.
• Advanced proficiency in Salesforce — specifically Sales Cloud and CPQ — with the ability to architect complex automation, routing, and pricing configurations.
• Hands‑on experience managing a CPQ environment, including product catalog structures, discount governance, and automated document generation.
• Profound understanding of the end‑to‑end Lead-to-Order journey, from initial lead capture through to contracting and order fulfillment.
• Experience facilitating system readiness for NPI, ensuring complex bundles and pricing models are launch‑ready within the technical stack.
• Demonstrated ability to apply AI within business systems, including deploying platform‑native AI features or designing ML‑driven automation workflows.
• Exceptional requirements‑gathering skills, with the capability to manage complex stakeholder needs into a commercially grounded product roadmap.
• Superior communication skills, adept at translating technical concepts for business stakeholders and influencing senior leadership through data‑led narratives.
• Highly Desirable
• Background in high‑growth B2B Saa S, management consulting, or systems integration, focused on Sales technology transformation.
• Knowledge of i Paa S solutions (e. g., Workato) and their role in connecting the Sales ecosystem to billing, CLM, and ERP systems.
• Exposure to the HR tech landscape, with an understanding of vertical‑specific buyer journeys and pricing complexities.
• Experience defining KPIs and performance dashboards — such as lead conversion and quote turnaround — to drive sales optimization.
• Familiarity with Contract Lifecycle Management (CLM) tools and their integration with downstream billing and activation processes.
• Why Personio

Personio is an equal opportunities employer, committed to building an integrative culture where everyone feels welcomed and supported.

We embrace uniqueness and understand that our diverse, values‑driven culture makes us stronger.

We are proud to have an inclusive workplace environment that will foster your development no matter your gender, civil status, family status, sexual orientation, religion, age, disability, education level, or race.

At Personio, we value in‑person collaboration while also offering flexibility.

This role is office‑based, with 3 days per week required in your contracted office location.

The remaining days can be worked from home or in the office if you prefer.

In addition, you’ll have 20 Flex Days per year to work remotely from other locations.

Aside from our people, culture, and mission, check out some of the other benefits that make Personio a great place to work:

Benefits

• Receive a competitive reward package – reevaluated each year – that includes salary, benefits, and pre‑IPO equity.
• Enjoy 28 days of paid vacation, plus an additional day after 2 and 4 years.
• Make an impact on the environment and society with 1 (fully paid) Impact Day.
• Receive generous family leave, child support, mental health support, and sabbatical opportunities.
• We enjoy gathering for meals, cultural initiatives, and events like local Summer Sessions and year‑end celebrations.

There's also healthy snacks, drinks, and a weekly catered lunch.

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