B2B Marketing Specialist (f/m/d)

ABOUT PLAYTESTCLOUD

PlaytestCloud helps video game studios make games players love. Using our Player Insights Platform, game developers get feedback from their target players—recruited from our pool of over 1.5M players worldwide.

More than 75% of the world’s top grossing video game studios are our customers.

We’re 10 years old, fully bootstrapped and profitable.

We’re based in Berlin, but our team is distributed across the globe.

THE ROLE

We’re on the lookout for a creative B2B Marketing Specialist (f/m/d) with a solid foundation of general marketing skills to support our growing team. You’ll be uniquely positioned to gain advanced, hands-on experience working directly on big strategic initiatives—while being supported as you grow and learn. We’re a scrappy crew with all hands on deck, so no one is too experienced to book a caterer, and no one is too inexperienced to pitch a new strategy.

The ideal fit for this role is a creative problem solver with experience in content marketing and managing many moving parts at once. This is an early-mid-level role, so your ownership and responsibilities will grow with you.

Key Responsibilities:

1. Helping to brainstorm new creative opportunities
2. Support marketing roadmap and contribute content ideas
3. Supporting with sourcing content topics
4. Assisting with copywriting for newsletter, blog, ads and social posts
5. Monitor social accounts, schedule posts
6. Reviewing analytics and marketing performance metrics with the team
7. Shared ownership in the visual brand and consistency of assets
8. Using templates to create or update content
9. Sharing marketing initiatives with the company to build excitement and support
10. Help to maintain and update the content archives
11. Coordinating with freelancers on deadlines and delivery
12. Support with event planning (virtual and onsite)

YOUR PROFILE

Mandatory:

1. 2+ years of experience in marketing role: B2B content or equivalent similar experience
2. Strong English copywriting and communication skills
3. Strong project management or organizational skills
4. Fluency in digital tools

Bonus skills (not required or expected for this role!):

1. User Research or Gaming Experience
2. Graphic design skills (Canva, Figma, Adobe)
3. Hubspot
4. Webflow
5. Performance marketing
6. Video editing
7. Previous startup, freelance or entrepreneurial experience

YOUR BENEFITS

Here comes the fun part! If you love a less-formal work environment, flexible work hours and location, a competitive compensation package and benefits – and most of all, being the authentic you – we want to meet you.

Here are some of our perks & benefits:

1. You get a budget for professional growth opportunities, conferences, team building, and, if you wish, German language lessons
2. 27 vacation days + additional time off on December 24th and 31st
3. Seniority days (additional time off, based on the time being employed with us)
4. You get a MacBook, an additional screen, and all the equipment you need to do a great job. Additionally, you get a budget to set up your home office environment
5. Strong culture: We have a feedback-driven company culture that is open to trying new paths, where the best idea wins
6. Regular team events, game sessions and other fun activities for everyone who wants to attend
7. Pet-friendly office
8. Birthday presents and Anniversary charity donations
9. Summer & winter celebrations (bringing all employees together)
10. Contribution to the occupational pension plan (bAV)
11. Net wage optimization (wherever possible and wanted)
12. Liberal policy around working from countries that are not your primary residence (workations)
13. Our company language is English

DO YOU NEED TO MEET ALL HIRING CRITERIA?

A common question you might be asking is: “Do I need to meet all the requirements to apply?”

Our answer is, studies by several different sources have shown that, on average, men will apply for a job if they meet 60% of the application requirements. By contrast, women/non-binary people will seek to match a much higher percentage of the requirements before applying. We encourage everyone to apply and give us a chance to evaluate your skills and experience. We are all learning on the job, and although the listing above has been carefully compiled, we are also open-minded and interested to hear about the value you can bring to the role, and to PlaytestCloud.

Note: We read every application ourselves and do not rely on automated CV screening.

EQUAL OPPORTUNITY EMPLOYER

At PlaytestCloud, we welcome diversity, and believe everyone should have a fair chance at setting a high score. We are committed to providing an inclusive environment for everybody who works here or with us, regardless of race, national origin, age, gender, gender identity or expression, sexual orientation, religion (or lack thereof), political affiliation, disability, medical condition, pregnancy, marital status, or any other protected characteristics. Join us and make the future of gaming diverse, inclusive, and exciting.

If you want to reach out to our Diversity & Inclusion buddies, please send a message to people(at) playtestcloud.com with your request or ask us to jump on a quick call with you.

GET IN TOUCH WITH US

If you have questions regarding the job opening or our recruitment process, drop our Talent Acquisition team a line at talent(at) playtestcloud.com .

#J-18808-Ljbffr