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- Aufgaben: Create engaging content and collaborate with teams to drive marketing success.
- Arbeitgeber: Join ablefy, a leading SaaS platform empowering entrepreneurs since 2015.
- Mitarbeitervorteile: Enjoy 30 vacation days, personal development budget, and employee discounts.
- Warum dieser Job: Be part of a dynamic team that values creativity and innovation in a growing company.
- Gewünschte Qualifikationen: 3+ years in content marketing, fluent in German and English, with a strategic mindset.
- Andere Informationen: Work in a culture of equity and inclusion, where your ideas matter.
Das voraussichtliche Gehalt liegt zwischen 36000 - 60000 € pro Jahr.
At ablefy, we believe that passion can turn into a career for anyone! With our cloud-based SaaS platform solution, elopage.com, we offer an easy and efficient way for everyone to create and sell digital products and online courses. More than 70,000 entrepreneurs have already placed their trust in our expertise!
Our story began in 2015, and for the first five years, we grew organically, becoming a profitable company with a team of around 60 employees. Then, in September 2021, we raised $38 million in series A funding led by Target Global, with participation from Partech Ventures and Avid Ventures. Since then, we’ve doubled in size!
Since then, our company size, products, features, and services have doubled and we have become Germany’s No. 1 platform for coaches, consultants, speakers, and service providers. We continue to grow to this day – that’s why we’re looking for you.
Our core values are crucial to our success:
- As One Tribe
- Customer-Obsessed
- Be Curious & Drive Change
Description
We are looking for a talented, German-speaking Content Marketing Manager to contribute to our content marketing strategies including working with the social media management team, blogs and lead generation. Our ideal candidate is a creative marketing professional, preferably with a writing background. You should be able to develop engaging content to attract and retain our target customers. For this position, it’s also essential to be up-to-date with new technologies and marketing trends. Ultimately, you should be able to expand our company’s digital footprint and brand awareness.
Responsibilities
- Collaborate with design and writing teams to produce high-quality marketing content that drives conversion.
- Optimise content considering SEO and Google Analytics.
- Track content performance metrics, such as website traffic, engagement rates, lead generation, and conversion rates and prepare reports.
- Design a comprehensive content marketing strategy aligned with business goals.
- Identify target audiences and understand their needs, preferences, and behaviors and develop target group-specific content strategies as well as editorial planning.
- Create landing pages, online courses, newsletters, social media posts, blog posts and case studies about customers from our ablefy community.
- Develop and implement your own content ideas for different media formats.
Requirements
- Business-level German to create content for our mostly German-speaking clientele and fluent English, our internal working language.
- 3+ years of experience in content marketing, copywriting and online editing preferably in a SaaS and startup environment.
- A university degree ideally in communications and media or online marketing or equivalent working experience.
- Experience in creating marketing funnels.
- Experience in working with content management systems, editors and page builders and have a basic knowledge of HTML.
- Very communicative and love to develop and implement your own ideas.
- Characterised by an entrepreneurial and strategic way of thinking.
Benefits
- Paid Time Off – 30 vacation days.
- Personal Training & Development budget of 1500€.
- Responsibility and trust from day 1.
- Individual coaching and further training to support you in your development.
- A free BVG ticket.
- Employee discounts at numerous companies (e.g. at the gym or in online stores).
- Pension Program with company match.
- A Culture of equity and Inclusion where you are appreciated for the person you are.
#J-18808-Ljbffr
Content Marketing Manager (F/M/X) Arbeitgeber: Project J Ltd
Kontaktperson:
Project J Ltd HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Content Marketing Manager (F/M/X)
✨Tip Number 1
Familiarize yourself with ablefy's platform, elopage.com. Understanding the features and benefits of the product will help you create more relevant and engaging content that resonates with potential customers.
✨Tip Number 2
Stay updated on the latest trends in content marketing and SaaS. Follow industry leaders on social media and subscribe to relevant newsletters to gather insights that can enhance your strategies.
✨Tip Number 3
Network with professionals in the content marketing field, especially those who have experience in SaaS startups. Engaging in discussions can provide you with valuable tips and potentially lead to referrals.
✨Tip Number 4
Prepare to discuss your previous content marketing successes during the interview. Be ready to share specific metrics or case studies that demonstrate your ability to drive engagement and conversions.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Content Marketing Manager (F/M/X)
Tipps für deine Bewerbung 🫡
Understand the Company: Before applying, take some time to understand ablefy's mission and values. Familiarize yourself with their platform, elopage.com, and how it serves entrepreneurs. This knowledge will help you tailor your application.
Tailor Your CV: Make sure your CV highlights relevant experience in content marketing, copywriting, and online editing. Emphasize any work you've done in a SaaS or startup environment, as this is particularly valued by ablefy.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for content marketing and your understanding of the target audience. Mention specific examples of how you've successfully created engaging content in the past.
Showcase Your Creativity: In your application, include examples of your previous work, such as blog posts, social media campaigns, or marketing funnels. This will demonstrate your ability to create high-quality content that drives conversion.
Wie du dich auf ein Vorstellungsgespräch bei Project J Ltd vorbereitest
✨Showcase Your Creativity
As a Content Marketing Manager, creativity is key. Prepare examples of your previous work that highlight your ability to develop engaging content. Be ready to discuss how you approach content creation and the strategies you use to attract and retain customers.
✨Demonstrate Your Knowledge of SEO
Since optimizing content for SEO is crucial for this role, brush up on your SEO knowledge. Be prepared to discuss specific techniques you've used in the past to improve content visibility and performance metrics like website traffic and engagement rates.
✨Understand the Target Audience
Familiarize yourself with ablefy's target audience. Think about their needs, preferences, and behaviors, and be ready to share how you would tailor content strategies to meet these specific requirements.
✨Be Ready to Discuss Metrics
Tracking content performance is a significant part of the job. Prepare to talk about the metrics you've tracked in previous roles, how you analyzed them, and how they informed your content strategy. This will show your analytical skills and understanding of data-driven marketing.
