Auf einen Blick
- Aufgaben: Lead sports marketing initiatives and manage partnerships with RB Leipzig.
- Arbeitgeber: Join PUMA, a global leader in sportswear, known for innovation and teamwork.
- Mitarbeitervorteile: Enjoy a dynamic work environment, travel opportunities, and a chance to impact sports culture.
- Warum dieser Job: Be part of a vibrant team, drive football passion, and shape the future of sports marketing.
- Gewünschte Qualifikationen: 3+ years in sports marketing, strong communication skills, and a love for football required.
- Andere Informationen: Position based in Leipzig; flexibility and willingness to travel are essential.
Das voraussichtliche Gehalt liegt zwischen 43200 - 72000 € pro Jahr.
(Senior) Sports Marketing Manager Teamsport RB Leipzig
Berlin, Germany
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.
Your Talent
- College/University degree with a focus on Business Administration, Sports Management or Marketing
- At least 3 years of professional experience in different relevant functions such as sports marketing, product management/merchandising and marketing activations
- Strong passion for Football
- Proven track record in collaborating with Football clubs
- Strong initiative and ability to work independently and also alongside wider teams to deliver results
- Very good communication skills in German and English
- Cross-cultural understanding, openness, flexibility and commitment
- Open minded, flexible and open towards changing, fast paced and challenging environments
- Willingness to travel frequently both domestically as well as internationally, availability on home match days, driving license is required
- This opportunity will be based in an office in Leipzig directly at the club.
Your Mission
- Proactively drive the internal management of the partnership by aligning all relevant departments, particularly with Teamsport relevance and 360 alignments
- Responsible for the external (club facing) management of the partnership with the core purpose of product supplying and servicing to all academy, youth and professional teams (men and women) and officials/staff within the club
- Be the first point of contact for the clubs marketing and merchandising team, the Kit Manager Team as well as for the technical staff and players at the Training Ground
- Ensure that both the Club and PUMA enjoy speedy updates with information as well as consistent feedback
- Guarantee a seamless and successful communication using \“one PUMA Group voice\“ towards the club for all business matters (e.g. product approvals, marketing plan approvals) to ultimately ensure both, the positioning of the club as agreed with the Football club as well as the optimal use of rights and return of investment (ROI) to support PUMA´s strategic goals (growth driver)
- Develop, execute and monitor all relevant club facing actions to ensure best commercial and medial usage of the provided rights and benefits from the contract
- Ensure that all contractual obligations are met properly and that the club´s requirements and needs are brought to PUMA´s internal attention and resolved
- Accountable for the full and correct execution of all contractual rights and benefits in relation to team official and staff equipment/outfit at any time and the alignment of the visibility of the PUMA brand with the contractual agreement
- Independently identify key business opportunities on national as well as international level and club developments as well as strategically establish a growth of PUMA´s Groups business with the club.
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
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(Senior) Sports Marketing Manager Teamsport RB Leipzig Marketing Berlin, Germany Arbeitgeber: PUMA Gruppe

Kontaktperson:
PUMA Gruppe HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: (Senior) Sports Marketing Manager Teamsport RB Leipzig Marketing Berlin, Germany
✨Tip Number 1
Make sure to showcase your passion for football in your conversations and networking. Attend local matches or events related to RB Leipzig to connect with people in the industry and demonstrate your enthusiasm.
✨Tip Number 2
Familiarize yourself with PUMA's current partnerships and marketing strategies, especially those related to football. This knowledge will help you engage in meaningful discussions during interviews and show that you're proactive.
✨Tip Number 3
Highlight your experience in managing partnerships and collaborations with sports clubs. Be ready to share specific examples of how you've successfully navigated similar roles and contributed to growth.
✨Tip Number 4
Prepare to discuss your ability to work in fast-paced environments. Share instances where you've adapted quickly to changes or challenges, as this aligns with PUMA's values of being open-minded and flexible.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: (Senior) Sports Marketing Manager Teamsport RB Leipzig Marketing Berlin, Germany
Tipps für deine Bewerbung 🫡
Understand the Company Culture: Familiarize yourself with PUMA's values such as being driven, vibrant, and together. Reflect these values in your application to show that you align with their culture.
Highlight Relevant Experience: Emphasize your professional experience in sports marketing, product management, and collaborations with football clubs. Use specific examples to demonstrate your achievements and impact in these areas.
Showcase Communication Skills: Since strong communication skills in both German and English are essential, ensure your application is well-written and free of errors. Consider including a brief section on how you've effectively communicated in previous roles.
Tailor Your Application: Customize your CV and cover letter to reflect the specific requirements of the role. Mention your willingness to travel and your passion for football, as these are key aspects of the job description.
Wie du dich auf ein Vorstellungsgespräch bei PUMA Gruppe vorbereitest
✨Show Your Passion for Football
Make sure to express your strong passion for football during the interview. Share specific experiences that highlight your love for the sport and how it has influenced your career choices.
✨Demonstrate Cross-Cultural Understanding
Given the international nature of the role, be prepared to discuss your experiences working in diverse teams. Highlight any instances where you successfully navigated cultural differences to achieve a common goal.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your ability to manage partnerships and collaborations. Think of examples from your past roles where you successfully aligned different departments or resolved conflicts.
✨Emphasize Communication Skills
Since the role requires excellent communication skills in both German and English, be ready to showcase your proficiency. You might even want to practice answering some questions in both languages to demonstrate your fluency.