Market Development Representative (m/f/d)

The Market Development Representative (MDR) is responsible for generating net new pipeline for Red Hat by discovering, qualifying, and passing new opportunities to Sales while demonstrating good judgement with industry knowledge and familiarity with Red Hat’s portfolio. The role involves following up marketing‑sourced leads in accordance with clear SLAs and proactively engaging specific accounts with strategic outbound activity, adhering to Red Hat’s standardized MEDDPICC qualification process. Upon qualification, the MDR sets up a 3‑way hand‑off call with the AE/SA and the customer. The MDR supports marketing and sales initiatives by collaborating closely with both teams to ensure routine tasks and lead‑follow‑up activities are completed efficiently.

Note: This role may come into contact with confidential or sensitive customer information requiring special treatment in accordance with Red Hat policies and applicable privacy laws.

What You Will Do

• Proactively engage with well‑qualified leads in Germany & Austria through telephone, email and social media outreach.
• Generate new prospective opportunities through strategic cold calling and meticulous lead qualification.
• Collaborate with Account teams to develop and execute targeted outbound initiatives to support Account Plans.
• Qualify leads and hand them off to Account teams to close the sale.
• Maintain up‑to‑date knowledge of the industry, competitors, and offerings to effectively position products and services.
• Increase awareness of our company and offerings within your segment.
• Send marketing and sales literature to prospective clients as needed.
• Prepare and maintain activity and forecast reports to track progress and success.
• Expect a minimum presence of 3 days per week in the office to foster collaboration and team alignment (5 days per week during first 3 months).

What You Will Bring

• Detailed knowledge of the sales cycle within an information technology (IT) organization.
• Knowledge of consultative sales techniques such as solutions‑selling methodology.
• 1+ year(s) of internal account management or business development experience.
• Previous experience managing outbound activities.
• Ability to work both independently and as part of a team.
• Comfortable presenting thoughts, ideas, and success stories to the business.
• Excellent written and verbal communication skills in English and German.
• Willingness and motivation to learn and grow in an innovative technology company.
• Bachelor’s degree or relevant technical degree is a plus.

Equal Opportunity Policy (EEO)

Red Hat is proud to be an equal‑opportunity workplace and an affirmative action employer. We review applications for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, citizenship, age, veteran status, genetic information, physical or mental disability, medical condition, marital status, or any other basis prohibited by law.

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