Marketing Activations Project Manager in Geneva

Overview As a Project Manager, you will lead global 360 marketing campaigns, guiding strategic briefings through creative development and production to Go-To-Market. You’ll align cross-functional teams to deliver cohesive campaigns and toolboxes for local activation, while supporting Maison initiatives such as exhibitions and boutique openings. You’ll measure impact, extract learnings, and provide asset-ready guidance to markets. This role blends luxury brand storytelling with operational excellence to drive consistent global activation. Verantwortungsbereiche Lead development of global 360 ambassador and seasonal campaigns from strategic framing to GTM delivery Craft strategic and creative briefs and coordinate cross-functional teams (Product, Creative, Digital, Media, CRM, PR, Events, Retail, VM, Trade Marketing) Oversee asset production and ensure brand standards across all touchpoints within timelines and budgets Create marketing assets for Maison initiatives (exhibitions, events, boutique openings) in collaboration with owners and internal teams Drive GTM readiness and support regional activation with clear frameworks and assets Monitor campaign performance, consolidate results, and translate learnings into improvements for future campaigns Manage global social media editorial calendar and campaign activations, including local adaptations Oversee daily social media operations (content publishing, community management) and ensure high-quality client experience Analyze social KPIs to optimize content and engagement Zentrale Anforderungen 3–5 years in integrated marketing, brand communications or campaign management Proven track record leading complex, multi-channel campaigns with multiple stakeholders Strong project management, ownership and accountability Solid understanding of integrated marketing, creative production, digital and social ecosystems Ability to influence and align cross-functional stakeholders without direct authority Advanced proficiency in Microsoft Office (PowerPoint, Excel) Knowledge of global/local social platforms; Sprinklr experience is a plus Fluent in English and French with excellent written and verbal communication skills Strategic thinking, problem-solving, creativity, agility, sensitivity to luxury and brand expression collaboration influence and leadership communication Sprinklr PowerPoint Excel