Marketing Manager (m/f/d)

SCAYLE is the B2B division of ABOUT YOU Holding SE, a leading German e-commerce fashion company. SCAYLE is one of the fastest growing enterprise commerce platforms in the world. With a unified backend, SCAYLE empowers B2C brands and retailers to create superior customer experiences. SCAYLE combines a rich, integrated feature set with a smooth, intuitive user interface that allows business users to configure complex operations without writing a single line of code. Yet its modern, headless architecture is extensible via API, giving developers the freedom to code what matters.

As a Marketing Manager (m/f/d) , you will take ownership of managing and executing holistic and creative marketing campaigns. You will work within the content & demand generation team, contributing to SCAYLE’s strategic marketing projects, campaign optimization, and market expansion initiatives (e.g. in the United States or the United Kingdom).

Job Description

Responsibilities

• Develop and run marketing campaigns aimed at specific customer groups, promoting SCAYLE’s main products
• Manage campaigns across digital, social media, and paid media channels, adjusting strategies based on the market’s needs and maturity
• Work with teams in content creation, design, sales, and product marketing to make sure campaigns run smoothly
• Team up with the content team to create local messages and content that fit SCAYLE’s overall brand voice
• Track key performance metrics and use the data to improve future campaigns and increase return on investment (ROI)
• Help create go-to-market campaigns for new regions, focusing on building product awareness and getting first leads
• Use industry trends and competitor analysis to find ways for SCAYLE to stand out and stay ahead in the market

Qualifications

Requirements

• Bachelor’s degree in marketing, business, or a similar field
• 3+ years of experience in B2B marketing or campaign management, preferably in SaaS or eCommerce
• Proven experience in leading and running digital marketing campaigns with a creative and strategic approach
• Strong skills in analyzing campaign results and improving them for better success
• Proactive, hands-on attitude with the ability to manage multiple projects effectively

Additional Information

• Modern & dog-friendly office in the city centre with a variety of food options for lunch breaks
• Fresh fruit, vegetables & drinks in the office
• Exclusive employee discounts for our online shop
• Subsidised EGYM Wellpass membership & discounted gym memberships
• Growth and development opportunities through our AY Academy (including language courses, health & wellbeing, Meet the Teams)
• Mobility allowance and monthly allowance for Swapfiets
• Company pension scheme

Due to our strong growth, you can take on responsibility and help shape the company at an early stage. You will have a lot of freedom in the role and we are looking for candidates who can think outside of the box, can focus on the bigger picture and become a trusted advisor to our diverse group of Partners.

We are looking forward to your application – preferably online via our application portal. This way we can guarantee a faster process and it is also very easy for you to upload your application documents.

Your contact
Merle Bruns

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