Growth & Marketing Leader in Berlin

Scope X is entering its most important chapter yet — scaling from a beloved European remittance product into the financial operating system for global Indians, with the US market now live.

We're looking for a Head of Growth to own that expansion: someone who has built B2C fintech growth in both the EU and US, thinks like a founder, moves on data, and can take a playbook that already works and make it exponential.

About Scope X

We're Scope X, a fast-growing B2C fintech on a mission to build the single financial home for the ~35 million Indians living abroad.

It starts with the cheapest, simplest way to send money home — zero transfer fees and better than live Google rate.

That better-maths product, spread largely by word of mouth, has earned us 50,000+ customers and €150M+ transferred across Europe→India.

We're now live in the United States — the world's largest remittance market for India — and building toward accounts, investments, and the full cross-border financial life.

Our team is made up of seasoned operators from leading fintech and consumer brands.

With the EU model proven and the US underway, we're hiring a dedicated growth leader to scale it.

The Role

This is a senior, hands‑on leadership role reporting directly to the founder.

You'll own the entire growth function — from GTM strategy across the US and EU, to building and running acquisition across every channel, to the analytics and attribution that guide our decisions.

Your first mandate is clear: take the growth playbook that worked in Europe and run it faster in the US, then help expand it into new corridors and products as we build the financial OS for global Indians.

You'll have a real voice on product and expansion, not just marketing.

Key Responsibilities

• Growth Marketing
• Own the full GTM strategy and market-penetration plan for the US and European markets.
• Build and manage omni-channel acquisition across referrals, partnerships, paid media, influencer, SEO, and app store optimization.
• Identify and prioritize target NRI segments and entry models (direct vs. partnership-led) for each market.
• Invent growth beyond paid channels — referral loops, receiver-side mechanics, and diaspora community-led growth that competitors haven't tried.
• Drive retention and lifecycle initiatives — onboarding, activation, win-back — to lift LTV, since remittance is a repeat-usage business.
• Strategy & Analytics
• Define, own, and move the metrics that define the business: CAC, LTV, and payback, across the full funnel.
• Stand up the attribution and data foundation that ties every euro and dollar of spend to real transfers — not just installs.
• Pull your own cohorts and run experimentation frameworks (A/B, multivariate) to validate growth hypotheses fast.
• Deliver performance reporting and data-driven recommendations directly to the founding team, and keep us ahead of competitor tactics and emerging channels.
• Cross-functional Leadership & Ground Game
• Partner closely with Product, Design, and Engineering to align growth with the user experience — and to influence which corridors we open and what we build next.
• Get to the ground with the NRI diaspora: community groups, events, and the users who drive our word of mouth. You run growth from the field, not only a dashboard.
• Lead and grow a lean team — you inherit strong operators across influencer, content, affiliate, and paid, and hire the rest around your vision.

Qualifications

• 5+ years in growth or performance marketing, including a senior leadership stint at a high-growth B2C fintech, payments, or neobank (Revolut, Wise, Remitly, CRED, Jupiter, Phone Pe, Groww or similar).
• Hands‑on growth experience across both European and US markets, with a clear grasp of how acquisition, trust, and regulation differ between them.
• Proven ownership of CAC, LTV, and payback, with specific results you personally drove — ideally scaling a product on a lean, efficient budget.
• Deep instinct for the Indian consumer and the NRI mindset: the culture, the trust, and the emotion of managing money across two countries.
• Strong, self‑serve command of funnel metrics and behavioral analytics; hands‑on with tools like Segment, Mixpanel/Amplitude, Clever Tap/Apps Flyer, and AI‑powered marketing tools.
• Creative, out‑of‑the‑box growth thinker with a founder's bias to action and ownership. Excellent written and verbal communication; comfortable presenting to leadership.
• Really Good To Have
• Prior experience at a B2C fintech or cross‑border payments/remittance company.
• Direct experience scaling products across EMEA and US markets.
• Familiarity with the NRI segment and the remittance landscape.

What We Offer

• Competitive compensation based on experience, with room for upward revision for an exceptional hire.
• ESOPs — meaningful equity in a company on a strong growth trajectory.
• Direct access to founders and a genuine seat at the table on product and expansion decisions.
• Full ownership of the growth function — the budget, autonomy, and support to execute your vision.
• A category‑defining mission: build the financial operating system for global Indians, on a product people already love.
• Remote‑friendly (onsite in Bangalore or Berlin, or remote) with a team that values outcomes over hours.
• Hiring Process
• Intro call → Case study → Founder interview → Offer
• #J-18808-Ljbffr