Do you want to help create the future of healthcare? Our name, Siemens Healthineers, was selected to honor our people who dedicate their energy and passion to this cause. It reflects their pioneering spirit combined with our long history of engineering in the ever-evolving healthcare industry.
We offer you a flexible and dynamic environment with opportunities to go beyond your comfort zone in order to grow personally and professionally. Sound interesting?
Then come and join our global team as
Senior Global Marketing Manager (f/m/d) for Coronary Artery Disease.
Choose the best place for your work – Within the scope of this position, it is possible, in consultation with your manager, to work mobile (within Germany) up to an average volume of 60% of the respective working hours.
This position is full-time or part-time with a minimum of 28h/week.
Your tasks and responsibilities:
- You will have overall responsibility for multimodal marketing along the coronary heart disease patient pathway for the interventional cardiology customer group.
- As part of your role, you will monitor and analyse the global market, and identify risks and opportunities as well as suitable options for action.
- In collaboration with other business units, you will develop an overall marketing strategy and a marketing plan, and manage its implementation and monitoring.
- You will develop creative and innovative ideas for traditional and digital marketing activities and implement them independently.
- In addition, you will be responsible for other tasks such as sales training, marketing collaborations and KOL management.
- You will work closely with the relevant functions (clinical and product marketing, communications, sales, training) and relevant industry partners.
Your qualifications and experience:
- You have successfully completed a degree in marketing/business administration, ideally in combination with specialist knowledge and experience in medical technology.
- You have many years of professional experience in strategic marketing, ideally in the medical technology or cardiology sector.
- You have developed strategies, planned, and successfully implemented a wide range of marketing activities and content, contributing to the success of the business.
- You have professional experience in media presentations (PPT, video, etc.).
- Ideally, you have a good sense of trends and innovations in digital marketing and have in-depth knowledge of SEO, SEM, social media, email marketing and web analytics.
Your attributes and skills:
- You are structured, responsible, initiative-taking, and purposeful in a dynamic environment.
- You can develop creative ideas, to convince others and to implement them.
- Your strong team spirit and powers of persuasion enable you to work in an international, multidisciplinary team and to take on a leadership role.
- Rhetoric and presentation skills come easily to you: you are confident and interact successfully with colleagues, customers, and partners.
- You are fluent in written and spoken English, ideally you have knowledge of German.
- As part of your role, you are willing to travel internationally to meet customers and attend congresses (approx. 20-30%).
Our global team:
Siemens Healthineers is a leading global medical technology company. 71,000 dedicated colleagues in over 70 countries are driven to shape the future of healthcare. An estimated 5 million patients across the globe benefit every day from our innovative technologies and services in the areas of diagnostic and therapeutic imaging, laboratory diagnostics and molecular medicine, as well as digital health and enterprise services.
Our culture:
Our culture embraces different perspectives, open debate, and the will to challenge convention. Change is a constant aspect of our work. We aspire to lead the change in our industry rather than just react to it. That’s why we invite you to take on new challenges, test your ideas, and celebrate success.
As an equal opportunity employer, we welcome applications from individuals with disabilities.
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Kontaktperson:
Siemens Mobility HR Team