Role Overview
We are looking for an experienced Founding Sales person to help expand its successful product-led growth B2B motion into a product-led sales motion. This person will be building the sales process from the ground up and acting as the first dedicated salesperson to transition the company from founder‑led sales to a more scalable model.
This role will report to Softr’s CEO, Mariam Hakobyan, and work cross‑functionally with our Product, Marketing, and Ops teams.
Responsibilities
- Develop and define the sales process: Build the sales process from the ground up, and act as the first dedicated salesperson to transition the company from founder‑led sales to a more scalable model. Take full ownership of the sales cycle, from identifying and prospecting potential customers to closing deals.
- Prospect and qualify leads: Identify potential customers, develop relationships, and qualify leads and manage the sales pipeline through inbound and/or outbound efforts.
- Expand customer accounts: Help customers identify more use cases to use Softr and expand their usage of Softr – growing revenue in the process. Lead the company’s efforts in selling our horizontal products across multiple company segments as well as customer profiles (from SMBs to large organisations).
- Set up systems and processes: Establish or expand on existing foundational sales systems and data tracking, as many may not be in place.
- Collaborate with the founder: Work closely with the founder to refine messaging and strategies based on real‑world customer feedback.
Requirements
- Resilience and grit: The ability to handle uncertainty, overcome challenges, and remain motivated without a large sales team for support.
- Go‑getter: Strong entrepreneurial spirit with the ability to operate in ambiguity and take initiative.
- Adaptability and a willingness to experiment: The capacity to try new approaches and iterate on strategies since the company is still discovering what works.
- Proactive and self‑starting: The ability to work with minimal direction and take initiative to drive results.
- Strong selling skills: 3‑5+ years of proven track record of direct B2B SaaS selling and achieving results. Experience in the automation and no‑code space is a plus.
- Results‑oriented: A proven track record of meeting or exceeding sales quotas and driving revenue growth.
- Excellent communication: Strong verbal and written communication skills, with the ability to convey technical concepts to non‑technical buyers.
- Customer obsessed: A passion for building long‑term relationships with customers and helping them succeed.
- A strong technical foundation: You’re fluent in no‑code and automation tools (bonus if you’ve already built in Softr… and if you have, you should share what you’ve built!)
Benefits
- Fast‑growing company and opportunity to make an impact on a large scale.
- Competitive salary and equity options.
- Fully remote and flexible work schedule.
- High ownership, zero bureaucracy. Lean team, get things done mindset.
- Annual company retreat and team gatherings.
- Opportunity to build up sales motion from the ground up and have an outsized impact on the company’s trajectory.
- Work directly with the founders and leadership team.
- Our customers love Softr (1M+ users and growing)! A daily dose of customer love and positive feedback that rewards your work.
