Social Media Manager (M/F) - CDD 6 months (maternity Cover) Join TAG Heuer, where heritage meets innovation. Since 1860, TAG Heuer has fused Swiss avant-garde watchmaking with the high stakes of sport. Passion, bold design, and technical mastery bring our craftsmanship to life. Here, your ambition is supported by tailored learning opportunities, a stimulating and inclusive culture, and the resources you need to win—every day. Together, we shape the future of watchmaking and take on new challenges. Are you ready to make a difference with us?
Reporting to the Creative Communication Director, the Social Media Manager will play a key role by leading TAG Heuer's social media activities during the maternity leave coverage period, ensuring consistency across editorial, content, and brand communication initiatives.
Based in Signy (VD), you will thrive in a stimulating environment where innovation and excellence go hand in hand with team spirit and creativity.
Job Responsibilities Team Management
Manage the Social Media team composed of one internal team member and two external freelancers.
Ensure clear prioritization, workload management, and delivery of all social media initiatives.
Provide guidance, feedback, and direction to the team to ensure consistency and quality across all social media activities.
Social Media Strategy & Governance
Oversee the global social media strategy across all platforms.
Own and maintain strategic social media documents, guidelines, and planning tools.
Ensure consistency of brand positioning, editorial direction, and tone of voice across all social channels.
Provide strategic recommendations and support to internal stakeholders.
Launch & Campaign Orchestration
Lead social media orchestration for all product launches, campaigns, and key brand moments.
Develop and oversee launch calendars and content plans.
Ensure alignment between social media objectives and broader business priorities.
Cross-Functional Coordination
Act as the main social media point of contact between Social Media, Go-to-Market, PR, Sponsoring & Ambassadors, and other key departments.
Ensure all stakeholders are aligned on content plans, timings, deliverables, and messaging.
Editorial & Content Supervision
Brief, review, and approve all social media copy across platforms.
Validate all Instagram Stories and key social media assets before publication.
Review and approve weekend sponsoring coverage and race-related Instagram Stories.
Ensure consistency and quality of all published content.
Supervise content production and provide feedback to internal teams and freelancers.
Own the editorial direction and tone of voice across all social media channels.
Performance & Reporting
Monitor channel performance and identify optimization opportunities.
Review reporting and provide actionable recommendations to improve results.
Ensure social media activities contribute to brand and business objectives.
Profile As part of the LVMH LIFE360 program aimed at reducing LVMH’s ecological impact, which includes a Green IT vertical, candidates should demonstrate a keen interest in environmental issues related to Green IT and be eager to be trained and to implement associated best practices
Additional Information Your benefits at TAG Heuer (non-exhaustive list):
Flexible working hours, remote work options, and part-time arrangements (depending on role requirements)
A minimum of 5 weeks’ vacation, additional bridge days off, and extra leave days granted due to the company’s closure between Christmas and New Year’s Day
Sabbatical leave up to 6 months, with continued pension coverage
Attractive monthly contribution toward health insurance and access to competitive pension and benefits plans
Financial contribution toward public transportation passes and meal expenses
Tailor-made onboarding program
Career and development opportunities within the LVMH Group (internal training, mentoring, international mobility, and much more!)
Exclusive discounts on selected TAG Heuer and LVMH products
As an EDGE Certified organization, we are committed to creating a fair, equitable, and inclusive environment for all employees. Our ambition is to set industry standards and inspire our teams through an inclusive culture where every voice is heard and valued.
#J-18808-Ljbffr
Reporting to the Creative Communication Director, the Social Media Manager will play a key role by leading TAG Heuer's social media activities during the maternity leave coverage period, ensuring consistency across editorial, content, and brand communication initiatives.
Based in Signy (VD), you will thrive in a stimulating environment where innovation and excellence go hand in hand with team spirit and creativity.
Job Responsibilities Team Management
Manage the Social Media team composed of one internal team member and two external freelancers.
Ensure clear prioritization, workload management, and delivery of all social media initiatives.
Provide guidance, feedback, and direction to the team to ensure consistency and quality across all social media activities.
Social Media Strategy & Governance
Oversee the global social media strategy across all platforms.
Own and maintain strategic social media documents, guidelines, and planning tools.
Ensure consistency of brand positioning, editorial direction, and tone of voice across all social channels.
Provide strategic recommendations and support to internal stakeholders.
Launch & Campaign Orchestration
Lead social media orchestration for all product launches, campaigns, and key brand moments.
Develop and oversee launch calendars and content plans.
Ensure alignment between social media objectives and broader business priorities.
Cross-Functional Coordination
Act as the main social media point of contact between Social Media, Go-to-Market, PR, Sponsoring & Ambassadors, and other key departments.
Ensure all stakeholders are aligned on content plans, timings, deliverables, and messaging.
Editorial & Content Supervision
Brief, review, and approve all social media copy across platforms.
Validate all Instagram Stories and key social media assets before publication.
Review and approve weekend sponsoring coverage and race-related Instagram Stories.
Ensure consistency and quality of all published content.
Supervise content production and provide feedback to internal teams and freelancers.
Own the editorial direction and tone of voice across all social media channels.
Performance & Reporting
Monitor channel performance and identify optimization opportunities.
Review reporting and provide actionable recommendations to improve results.
Ensure social media activities contribute to brand and business objectives.
Profile As part of the LVMH LIFE360 program aimed at reducing LVMH’s ecological impact, which includes a Green IT vertical, candidates should demonstrate a keen interest in environmental issues related to Green IT and be eager to be trained and to implement associated best practices
Additional Information Your benefits at TAG Heuer (non-exhaustive list):
Flexible working hours, remote work options, and part-time arrangements (depending on role requirements)
A minimum of 5 weeks’ vacation, additional bridge days off, and extra leave days granted due to the company’s closure between Christmas and New Year’s Day
Sabbatical leave up to 6 months, with continued pension coverage
Attractive monthly contribution toward health insurance and access to competitive pension and benefits plans
Financial contribution toward public transportation passes and meal expenses
Tailor-made onboarding program
Career and development opportunities within the LVMH Group (internal training, mentoring, international mobility, and much more!)
Exclusive discounts on selected TAG Heuer and LVMH products
As an EDGE Certified organization, we are committed to creating a fair, equitable, and inclusive environment for all employees. Our ambition is to set industry standards and inspire our teams through an inclusive culture where every voice is heard and valued.
#J-18808-Ljbffr
Social Media Manager - CDD 6 months (maternity Cover) Arbeitgeber: TAG Heuer
TAG Heuer bietet als Arbeitgeber ein inspirierendes und inklusives Arbeitsumfeld, das auf individueller Entwicklung und Teamarbeit setzt. Mit attraktiven Benefits wie Dienstrad Leasing, Mentoring-Programmen und exklusiven Mitarbeitervorteilen fördert das Unternehmen die persönliche und berufliche Entfaltung seiner Mitarbeiter. Die Position des Junior Area Sales Managers im Norden und Osten ermöglicht es dir, in einem dynamischen Umfeld zu arbeiten, in dem deine Ideen und dein Engagement geschätzt werden.
