Regional Brand Ambassador - Frankfurt

Primary Purpose

The Regional Brand Ambassador represents the Coach brand across key department store locations in Germany, primarily based at Galeria Kaufhof Frankfurt.

The role involves spending an average of 3–4 days per week on the shop floor in Frankfurt, with additional support required in Düsseldorf and Stuttgart.

Key Responsibilities

• Deliver high service standards that meet or exceed customers’ expectations by utilizing Coach selling and service training tools and resources.
• Contribute ideas for clienteling and in‑store events, helping to plan and support activities that increase customer engagement and drive sales.
• Monitor and analyze store performance against targets and ensure KPIs are achieved.
• Create and present action plans to the Senior Regional Brand Ambassador to address performance gaps and opportunities.
• Drive brand education across all stores and share best practices to improve product knowledge and customer acquisition.
• Identify and recommend in‑store activations and local event opportunities that strengthen brand visibility.
• Build strong relationships with the Europe Wholesale Sales team to support overall brand growth.
• Execute visual merchandising guidelines and ensure new season products are well‑presented and set up on time with deliveries.

Maintain visual standards during markdown periods and ensure gifts maintain a strong and cohesive branded look.

• Partner with the Regional Visual Merchandising Manager to share regular visual updates, ensuring spaces align with floor plans.
• Manage product deliveries and stock replenishment, keeping back‑of‑house areas clean, organized, and well‑maintained.

Report operational issues to the Senior Regional Brand Ambassador as needed.

• Complete trade reports on time and communicate key product insights and updates to the Senior Regional Brand Ambassador and Wholesale Sales team.
• Plan effective shopfloor coverage in partnership with the Senior Regional Brand Ambassador.

Qualifications

• In-depth knowledge of the retail environment and a minimum of 2 years retail experience.
• German verbal communication skills are required.
• Ability to travel within Germany to visit allocated stores.
• Flexible to work evenings, weekends, and public holidays.
• Understanding of working within a department store.
• Excellent communication, leadership, organizational, and analytical skills.
• Strong knowledge of industry trends.
• Self‑motivated with the ability to strategize to help develop their business.
• A passionate team player with the ability to work well with others.

Benefits

• Multi‑brand discount up to 50% off Coach & Kate Spade New York.
• Employee Assistance Program.
• Free 24/7 support for family building, fertility and menopause with Maven.
• 1 paid volunteering day per year and opportunities to volunteer with global projects.
• Learning & Development opportunities.
• Internal mobility & career progression.
• Regular social events – seasonal & cultural.
• Equity inclusion & diversity initiatives, including employee resource groups & regional inclusion council.
• Base

The salary range shown represents the full‑time equivalent base pay for this position at the time of posting, in line with the EU Pay Transparency Directive.

For part‑time roles, the salary will be pro‑rated based on contracted hours.

Actual compensation will be determined using objective, job‑related criteria.

Tapestry is an equal‑opportunity and affirmative‑action employer.

All employment decisions are based on the applicant’s or employee’s qualifications and are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, citizenship, disability, marital status, military status, pregnancy, or any other legally‑recognized protected basis prohibited by applicable law.

#J-18808-Ljbffr