Director, Global Enterprise Marketing

Job Description:

Responsibilities

A dynamic and experienced Director of Enterprise Marketing is needed to lead our global marketing strategy and plan targeting large enterprise clients. This role is crucial for driving the growth and visibility of our enterprise solutions, enhancing brand awareness, and generating demand among potential customers. The ideal candidate will have a strong background in B2B enterprise marketing, ideally in IT & OT, a strategic mindset, and a proven track record of successfully leading marketing strategy and planning.

• Create and oversee our roadmap to enterprise marketing excellence.
• Define our key market segments globally, including market size and characteristics, in collaboration with regional sales and marketing leaders.
• Develop our global enterprise positioning and messaging with the brand team.
• Drive narratives, gather competitive intelligence, and create high-quality marketing content such as whitepapers, case studies, webinars, and analyst engagement, tailored to enterprise audiences.
• Increase sales pipeline volume and value through globally coordinated demand generation activities, including sales plays, C-level influencer programs, ABM insights, and regional alignment.
• Develop use cases demonstrating how we transform enterprise organizations.
• Establish global standards for tracking and reporting enterprise marketing performance to enable continuous improvement.

Requirements

• Bachelor’s degree or equivalent in Marketing, Business, or a related field.
• Minimum of 10 years of experience in enterprise marketing within an international SaaS company, with a deep understanding of go-to-market strategies, channel strategy, and optimization.
• Preferred experience in the IT/OT market.
• Exceptional communication and presentation skills.
• Ability to work collaboratively in a matrixed environment with senior sales and marketing leaders across regions.
• Proven success in developing long-term strategic marketing plans using analytical and data-driven approaches, focusing on ROI.
• Passion for storytelling and understanding regional market differences.
• Good cultural fit: courageous, committed to quality, impactful, and collaborative.
• Willingness to travel.

What We Offer

• Onsite onboarding at our HQ for an optimal start.
• Competitive compensation and benefits, including bonuses, stocks, and salary reviews.
• Top-up for private pension plans.
• Public transport-friendly offices.
• Option to lease an e-bike or use electric cars.
• Special terms for local gyms.
• Access to corporate discounts through our benefits platform.
• Regular team events and celebrations.
• Open door policy, casual dress code, all-hands meetings, and leadership lunches.
• Hybrid and flexible working options, including up to 50% remote work.
• Work From Abroad program allowing up to 40 days outside your country.
• We celebrate diversity and encourage participation in our CARE initiatives.

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