Internship Campus Marketing and Employer Branding

Who We Are

Our strategy? To be anything but typical strategy consultants! Our unconventional nature is embedded deep in our DNA. Over sixty years ago, BCG shook up the world of strategy consulting. Now, it has grown to become one of the world leaders in the field. How do we manage to stay ahead of the pack? The answer is simple: by reinventing ourselves every day and providing a home with diverse career opportunities to the best talent and most creative minds all over the world. And by giving you the chance to make an impact in business and society. BCG stands for authenticity, exceptional work, and strong integrity. Once you’ve become part of the Group, we’ll help you find your path, unleash your potential, effect change, and advance the world.

Join the Group.

Our most vital resource is our people. That’s why Human Resources is one of our most vital teams: From recruiting to career development for BCGers, from training and mobility support to staffing (assigning our consultants to client casework), the Human Resources Team plays a decisive role in making BCG not just a company, but a Group in which every employee can become their best.

What You’ll Do

As a dynamic and motivated intern, you’ll be part of our Campus Marketing and Employer Branding team for six months (starting March 15, 2025). Our team is responsible for the overall representation of the BCG employer brand and for recruiting outstanding candidates in the German and Austrian markets. You’ll support the team in planning, organizing, and executing various audience-specific recruiting events and HR marketing activities and will contribute to ensuring a smooth process and good candidate experience. This will include reviewing and processing applications, updating the database in our application management system, communicating with applicants, and selecting the right candidates for BCG. In addition, you’ll help strengthen our employer branding strategy. You will also collaborate on preparing campaigns and will support the team in implementing mailings and newsletters, social media activities, and websites. Smaller projects on various recruiting topics, research tasks, or support in active sourcing round out your diverse set of responsibilities.

What You’ll Bring

YOU’RE GOOD AT

• You’re interested in (campus) marketing, employer branding, and recruiting.
• You impress people with your structured and independent work style.
• You’re dependable, eager to take on responsibility, and enjoy working in a team.
• You’re unfailingly friendly and polite in interactions with coworkers and service providers.
• You have communicative talent and good networking skills.

YOU BRING (EXPERIENCE AND QUALIFICATIONS)

• You are an enrolled college student (ideally majoring in communications, media studies, marketing, human resources, or a comparable field of study).
• You have a strong interest in (employer) branding, recruiting, and personnel marketing topics.
• You’d describe yourself as an organizational and coordination talent with a strong service orientation.
• Ideally, you have some initial professional experience from internships or volunteer work.
• You are proficient in the MS Office suite.
• Excellent German and very good English skills round out your profile.

Who You’ll Work With

You’ll be part of the highly motivated team that is responsible for BCG’s employer brand. The team’s collaboration is characterized by respect, acceptance, and mutual trust. Working closely with our Recruiting department, you’ll take over your own areas of responsibility and always be able to draw on the experience of your colleagues.