Senior Brand Manager (f/m/d)

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No Relocation Assistance Offered
#160578 – Hamburg, Hamburg, Germany

Job Title: Senior Brand Manager Elmex (f/m/d)

At Colgate-Palmolive, as a Senior Brand Manager for Elmex, you will lead the brand growth plan for mass & professional channels for the biggest sub-brand platforms. Your role encompasses strategic and tactical responsibilities to elevate the company\’s brand image and market position.

Responsibilities:

• Lead, coach, and develop one (Junior) Brand Manager & a Trainee (subject to Graduate Trainee Program timeline)
• Develop holistic brand growth plans in cooperation with the Elmex brand lead and cross-functional teams
• Manage P&L and develop Share of Market (SOM)
• Create media and marketing plans along with all required assets
• Design sales and training plans & materials for both mass & professional sales teams
• Collaborate closely with Scientific Affairs, Customer Development, Digital Transformation & Division teams

Key Skills, Competencies & Qualifications:

• College or University degree
• At least 5 years of Brand Management or Shopper Marketing experience in FMCG / OTC sectors; experience in medical marketing & healthcare professionals is a plus
• First leadership experience is advantageous
• Consumer & Profession focused: Utilize digital tools and data to connect with consumers and shoppers, placing their needs at the center of activities and decisions
• Data analytics skills: Ability to evaluate complex business processes, identify insights, and capitalize on learnings
• Digital savvy: Experience with digital media planning across channels and the people journey, in collaboration with the Digital Transformation team
• Innovative thinker: Open to new initiatives, experimentation, and adaptable problem-solving
• Interpersonal & collaboration skills: Build trusted relationships internally and externally to drive action
• Highly influential: Capable of influencing and building consensus at all organizational levels
• Effective execution: Deliver results efficiently, eliminate unnecessary work, and demonstrate accountability

Personal Attributes:

• Positive attitude and resilience in challenging situations
• Organized with strong project management skills and clear prioritization
• Confident to challenge the status quo and seek improvements
• Inquisitive, curious, and eager to learn and teach
• Clear thinker in complex situations, able to explain scientific terms simply and clearly

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