Digital Communication Specialist
Digital Communication Specialist

Digital Communication Specialist

Hamburg Vollzeit 45000 - 55000 € / Jahr (geschätzt) Kein Home Office möglich
Tony's Chocolonely

Auf einen Blick

  • Aufgaben: Join our Marketing team to boost online engagement and create innovative content.
  • Arbeitgeber: Tony’s Chocolonely is on a mission to end cocoa exploitation with delicious chocolate.
  • Mitarbeitervorteile: Enjoy training programs, generous holidays, company bonuses, and unlimited chocolate!
  • Warum dieser Job: Make a real impact while working in a vibrant, creative environment.
  • Gewünschte Qualifikationen: Experience in digital marketing, especially TikTok and Instagram, is essential.
  • Andere Informationen: Fluent German and English skills are required; salary ranges from €45-55k.

Das voraussichtliche Gehalt liegt zwischen 45000 - 55000 € pro Jahr.

Why we are here
Tony’s Chocolonely is committed to ending exploitation in cocoa. We are an impact company that makes chocolate, not a chocolate company that makes an impact. With incredibly tasty chocolate, we lead by example, demonstrating that ethical practices and success can go hand in hand. Through Tony’s Open Chain (TOC), mission allies like Albert Heijn, Ben & Jerry’s, Jokolade, and Aldi have embraced a fairer, more transparent supply chain for their chocolate.

What you will do

We are looking for a new Digital Communications Specialist to join our Marketing team based in Hamburg. Your #1 goal will be to support Tony’s growth within the DACH market by increasing online engagement and interactions via our online communications channels. You will be the one catching relevant trends, creating bold and innovating content from scratch, developing an inspiring social calendar, and delivering best-in-class community management. You will also be managing the influencer program, as well as digital content on our email communication and website.

You will be a crucial part of the DACH marketing team and report directly to the Head of Marketing DACH.

All wrapped up

  • You develop and execute the paid, earned, and organic communications calendar across social media channels (Meta, Twitter, LinkedIn and TikTok). You execute global and local campaigns, support the launch of new products, and continuously evolve content to maximize reach with customers.
  • You proactively create engaging, bold, and vibrant content, and strategically publish it across online touchpoints. Your storytelling skills will help build brand and issue awareness, creating a lasting impact on our growing community.
  • You make sure our web shop is up to date with our latest brand and mission information by writing blogs and statements. You work with our E-commerce sales team to ensure our online shop showcases our latest products and that the content is optimized for conversion.
  • You get to grow our media reach with strategic external partners, such as agencies. You continue to grow our influencer- and brand partner community, as well as maintaining current relationships. You execute impactful gifting campaigns to drive user-generated content.
  • You will act as the voice of our brand, fostering meaningful connections with our followers and brand advocates through exceptional community management. Monitoring and responding to comments, messages, and mentions, ensuring timely and authentic interactions.
  • You are our in-house social media expert. You stay on top of emerging social media trends and platforms, providing instant insights to seize content opportunities. Your role involves preparing monthly reports, analyzing campaign performance data, and offering deep community insights to shape our communications strategy. Your collaboration with the social leads from other Tony’s markets nurtures a knowledge transfer and allows you to apply insights to the DACH market.

Job requirements

Our New Edition

  • You have solid experience in digital/social media marketing – particularly TikTok and Instagram. Your passion, curiosity and drive to learn more about the digital landscape is unparalleled.
  • Experience in using video editing software, Adobe Suite and scheduling software is a strong preference, so do let us know which programs you are confident using.
  • Confidence running paid campaigns on Instagram and TikTok.
  • You are bursting with creative and innovative ideas to elevate our owned channels.
  • You are organized and smoothly juggle multiple tasks effortlessly.
  • You excel at adjusting tone of voice, language, and the brand story depending on the communication channel and audience. You have a keen eye for detail, and you spot typos from a mile away.
  • You love connecting with fans via social media – it gives you energy vs being something you ‘have to do’.
  • Since you will collaborate with clients based in the German region, your German language skills are fluent. You are also part of an international Tony’s team, so you are comfortable with English.
  • Raise the bar. You challenge yourself and Team Tony’s to increase our ambition and to accomplish our commitment to end exploitation in cocoa.
  • Believe wholeheartedly in Tony’s mission. You live our core values: outspoken, willful, entrepreneurial and makes you smile.

Our benefits (the icing on the cake)

At Tony’s you will get the opportunity to be part of something extraordinary; first and foremost, by making a real impact in the world but also enjoying the nice benefits we provide as you help us succeed. We’re dedicated to enabling all Tonys to grow and develop their careers and therefore we offer training programs, regular feedback cycles, coaching and a generous L&D budget. We also offer a wide range of additional benefits, including a lunch, company bonus, minimum of 28 holidays, inspirational team updates, unforgettable quarterly events, and unlimited chocolate. But we also know chocolate won’t cover the bills, so we’ve made sure your salary is just as rewarding. For this role that means a salary between €45-55k on a yearly basis.

Sounds like you?

Are you passionate about making a difference in the world? Look no further! If you’re ready to take the chocolate industry to new heights with us, we’d love to hear from you! Please send your direct application, no agencies. We can’t wait to hear from you!

#J-18808-Ljbffr

Digital Communication Specialist Arbeitgeber: Tony's Chocolonely

At Tony's Chocolonely, we are not just a chocolate company; we are a mission-driven organization dedicated to making a real impact in the cocoa industry. As a Digital Communication Specialist based in Hamburg, you will thrive in a vibrant work culture that values creativity and innovation, while enjoying exceptional benefits such as a generous L&D budget, unlimited chocolate, and a competitive salary. Join us to grow your career in a supportive environment where your contributions directly support our commitment to ethical practices and community engagement.
Tony's Chocolonely

Kontaktperson:

Tony's Chocolonely HR Team

StudySmarter Bewerbungstipps 🤫

So bekommst du den Job: Digital Communication Specialist

✨Tip Number 1

Familiarize yourself with Tony's Chocolonely's mission and values. Understanding their commitment to ethical practices in the cocoa industry will help you align your passion and creativity with their goals, making you a more compelling candidate.

✨Tip Number 2

Stay updated on the latest trends in digital communication, especially on platforms like TikTok and Instagram. Being able to discuss current trends and how they can be leveraged for Tony's marketing strategy will demonstrate your expertise and enthusiasm.

✨Tip Number 3

Prepare to showcase your experience with video editing and content creation tools. Highlighting specific projects or campaigns you've worked on will give you an edge and show that you're ready to hit the ground running.

✨Tip Number 4

Engage with Tony's Chocolonely on social media before applying. Comment on their posts, share your thoughts on their initiatives, and show your genuine interest in their brand. This will not only familiarize you with their community but also make you stand out as a proactive candidate.

Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Digital Communication Specialist

Digital Marketing
Social Media Management
Content Creation
Community Management
Influencer Marketing
Video Editing
Adobe Suite
Campaign Performance Analysis
Trend Analysis
Creative Thinking
Project Management
Fluent in German
Proficient in English
Attention to Detail
Organizational Skills

Tipps für deine Bewerbung 🫡

Understand the Mission: Before applying, take some time to understand Tony's Chocolonely's mission and values. Reflect this understanding in your application to show that you align with their commitment to ethical practices.

Tailor Your CV: Customize your CV to highlight relevant experience in digital and social media marketing, especially on platforms like TikTok and Instagram. Include specific examples of campaigns you've managed or content you've created.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital communication and your creative ideas. Mention how your skills can contribute to increasing online engagement for Tony's Chocolonely.

Showcase Your Skills: If you have experience with video editing software or the Adobe Suite, make sure to mention it. Provide examples of how you've used these tools to create engaging content in previous roles.

Wie du dich auf ein Vorstellungsgespräch bei Tony's Chocolonely vorbereitest

✨Show Your Passion for the Mission

Make sure to express your genuine enthusiasm for Tony's mission to end exploitation in cocoa. Share any personal experiences or insights that align with their values, as this will demonstrate your commitment to their cause.

✨Highlight Your Digital Expertise

Be prepared to discuss your experience with digital and social media marketing, especially on platforms like TikTok and Instagram. Bring examples of successful campaigns you've managed and be ready to explain your creative process.

✨Demonstrate Your Content Creation Skills

Since the role involves creating bold and innovative content, come equipped with ideas or concepts you would implement for Tony's channels. Show your understanding of storytelling and how it can enhance brand awareness.

✨Prepare for Community Management Scenarios

Think about how you would handle community interactions and engagement. Be ready to provide examples of how you've successfully managed online communities in the past, including how you respond to comments and foster connections.

Digital Communication Specialist
Tony's Chocolonely
Tony's Chocolonely
  • Digital Communication Specialist

    Hamburg
    Vollzeit
    45000 - 55000 € / Jahr (geschätzt)

    Bewerbungsfrist: 2027-01-14

  • Tony's Chocolonely

    Tony's Chocolonely

    50 - 100
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