Brand Strategy Manager

Please note that this position is based in Berlin, Germany – relocation support is provided if required.

THE BEST WORK OF YOUR CAREER

Trade Republic is the largest savings platform in Europe – we operate in 17 countries, serving +8 million customers who trusted us with over 100B in assets. But we’re striving for more.

We have a bold mission to empower everyone to build wealth with easy, safe, and free access to financial systems. You will have the opportunity to grow your career by collaborating with a team of outstanding talents and state of the art technology to build a lasting, positive future for millions.

WHAT YOU’LL BE DOING

As Brand Strategy Manager, you will be an integral part of Trade Republic, collaborating closely with many other departments, such as growth, community, creative, product, and senior leadership, to continuously develop, operationalize and communicate our brand strategy. Your responsibilities will include:

1. Develop and execute extensive brand strategies across all markets and channels that align with the company’s overall business objectives and marketing strategy.
2. Continuously develop and manage brand guidelines, including brand tone of voice, visual identity, and brand personality to ensure consistency across all touchpoints.
3. Ideate and manage Europe-wide brand campaigns and initiatives that break barriers of traditional marketing and make a difference.
4. Collaborate with cross-functional teams, such as team creative, to define and communicate the brand’s positioning, messaging, and identity.

WHAT WE’RE LOOKING FOR

1. Minimum 2 years of experience in a high pace, analytical environment such as tier 1 consulting, investment banking or growth stage startups.
2. Strategic thinker with a creative mindset and the ability to translate complex business objectives into brand strategies.
3. Excellent project management skills with the ability to manage multiple projects simultaneously and work effectively with cross-functional teams.

WHY YOU SHOULD APPLY NOW

Our culture rewards ownership, excellence, and high energy. We care deeply about outcomes and hold each other accountable – we’re here to win and fix one of the largest challenges Europeans face – closing the pension gap and democratising wealth. If this gets you fired up, reach out!

We believe it’s our team’s varied identities and backgrounds that make us sharper and stronger. We’re committed to creating an environment where everyone feels respected and has equal opportunity to thrive in their careers. For any questions on DEI during the interview process, reach out at

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