Senior Product Manager (Affiliate)

Senior Product Manager TrafficGuard.ai About TrafficGuard.ai TrafficGuard.ai is a leading ad fraud prevention and marketing intelligence platform that helps businesses protect their digital advertising investments. We specialize in detecting and preventing invalid traffic across Affiliate Marketing, Social Media, Google PPC, and Performance Max (PMAX) channels, ensuring our clients maximize ROI and campaign performance. Position Overview We are seeking an exceptional Senior Product Manager to join our growing product team. This role reports directly to the Chief Product Officer. The ideal candidate is a strong communicator who deeply understands the affiliate marketing industry and can effectively articulate product vision and strategy to diverse stakeholders. This is a pivotal role that will drive our strategic evolution from fraud detection and prevention into optimization and performance enhancement solutions for our Affiliate Marketing product line. You will be responsible for expanding our capabilities across multiple verticals, including iGaming (Sports Betting, Online Casinos, Poker) and e-commerce, ensuring our affiliate fraud prevention and optimization solutions deliver measurable performance improvements for our clients. The ideal candidate will have deep knowledge of the Affiliate Marketing ecosystem across both iGaming and e-commerce sectors, including familiarity with leading Affiliate Management Platforms (AMPs) such as Impact, Affilka, PartnerMatrix, Income Access, Post Affiliate Pro, Tapfiliate, and others. You must understand how these platforms operate, how brands and affiliate partners interact through them, and the common types of affiliate fraud that threaten attribution integrity, including cookie stuffing, click fraud, lead fraud, and attribution manipulation. This position requires someone who can take complete ownership of the Affiliate product line strategy, from MVP definition through launch execution, while maintaining tight alignment with our sales process. You will translate market needs into compelling product features that protect our clients from fraud while simultaneously helping them optimize their affiliate program performance for maximum ROI. Reporting Structure Reports to: Chief Product Officer Key Responsibilities Affiliate Product Line Strategy: Own the complete product strategy for our Affiliate Marketing solutions, leading the strategic transition from fraud detection to prevention and optimization and performance enhancement across iGaming (Sports Betting, Online Casinos, Poker) and e-commerce verticals Product Roadmap Development: Build and maintain a comprehensive product roadmap that balances fraud prevention capabilities with optimization features, prioritizing based on market demands, competitive landscape, and revenue opportunities MVP Planning familiarity with Jira, Confluence or similar tools. What Makes You Stand Out Experience building optimization and performance enhancement products specifically for affiliate marketing that measurably improve program efficiency and ROI Track record of successfully expanding affiliate-focused products across multiple verticals, particularly iGaming and e-commerce Experience building AI/ML-powered products for fraud detection, pattern recognition, or optimization algorithms in affiliate marketing Direct experience working as an affiliate manager or in an affiliate network, providing first-hand understanding of affiliate program operations Proficiency with Looker for data visualization and analytics Knowledge of Google Ads and Performance Max (PMAX) campaign structures (bonus) Track record of thought leadership through speaking engagements, published articles, or industry contributions in affiliate marketing, performance marketing, or fraud prevention Experience working with enterprise clients in iGaming or e-commerce and navigating complex B2B sales cycles Prior experience at a high-growth SaaS startup or scale-up in the adtech, martech, or affiliate marketing space Certifications in product management (CSPO, CPM) or related areas What We Offer Competitive salary and equity package Opportunity to shape product strategy for a rapidly growing affiliate marketing intelligence platform Direct reporting relationship with the Chief Product Officer Ownership of a strategic product line serving high-growth iGaming and e-commerce markets Flexible work arrangements with remote options Professional development budget for conferences, courses, and certifications Comprehensive health benefits package Collaborative, innovative culture with smart, passionate colleagues TrafficGuard.ai is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. #J-18808-Ljbffr